Premium
Premium statistics

Industry-specific and extensively researched technical data (partially from exclusive partnerships).

A paid subscription is required for full access.

Netflix: consumer reach in the United States 2012-2013

Percentage of consumers in the United States who subscribed to or used Netflix to stream video content in 2012 and 2013

by Statista Research Department, last edited Feb 10, 2014
Netflix: consumer reach in the United States 2012-2013 The graph shows the percentage of consumers in the United States who subscribed to or used Netflix to stream video content in 2012 and 2013. According to the source, 31 percent of US consumers subscribed to or used Netflix in 2012. In the third quarter of 2015, Netflix's penetration rate in the U.S. amounted to 51 percent among internet users.
Show more

Percentage of consumers in the United States who subscribed to or used Netflix to stream video content in 2012 and 2013

Share of U.S. consumers
--
--
Share of U.S. consumers
--
--
Exclusive Premium statistic

You need a Premium Account for unlimited access.

  • Full access to 1.5m statistics

  • Incl. source references

  • Available to download in PNG, PDF, XLS format

Premium Account

only $49 / month *
*Duration: 12 months, billed annually, single license

Access to this and all other statistics on 80,000 topics from

$588 / Year

Exclusive Premium statistic

You need a Premium Account for unlimited access.

  • Full access to 1.5m statistics

  • Incl. source references

  • Available to download in PNG, PDF, XLS format

Premium Account

only $49 / month *
*Duration: 12 months, billed annually, single license

Access to this and all other statistics on 80,000 topics from

$588 / Year

Download Settings Share
Download started
Please be patient - this may take a moment
by Statista Research Department, last edited Feb 10, 2014
The graph shows the percentage of consumers in the United States who subscribed to or used Netflix to stream video content in 2012 and 2013. According to the source, 31 percent of US consumers subscribed to or used Netflix in 2012. In the third quarter of 2015, Netflix's penetration rate in the U.S. amounted to 51 percent among internet users.
Show more
Statista Accounts: Access All Statistics. Starting from $588 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account!

Premium Account
Your perfect start with Statista
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references

$49 / Month *

Corporate Account
Full access

Corporate solution including all features.

* All products require an annual contract.
   Prices do not include sales tax.
Leading companies trust Statista:
paypalgoogleadobepgsamsungtelekom
Statista is a great source of knowledge, and pretty helpful to manage the daily work.
Christof Baron

Christof Baron
CEO, MindShare Germany

Statistics on "Video on demand in the Netherlands"
  • Market overview
  • YouTube
  • Netflix
  • Other video services
Discover Statista
Need help with using Statista for your research? Tutorials and first steps
Further Content: Statistics, Studies, and Topic Pages
Learn more about how Statista can support your business.
Do you have any questions about our business solutions?

We provide you with detailed information about our Corporate Account.