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Internet usage in France - Statistics & Facts

Compared to the times of dial-up internet, today's technology is nothing like it. Used by the French since 1994, the internet had its big break in the 2000s with 50.7 million users in 2020, and a 86 percent country coverage in 2019. A relationship has started to evolve between internet appliances and humans. Some are able to turn on their oven with the use of an app. Talking to a fridge was probably considered strange ten years ago. Nowadays that fridge might even be able to respond. Of course, more practical everyday-use devices such as fitbits or smartwatches have gained popularity in recent years, helping French people to live a seemingly healthier life in 2019. With this, the daily (or even nightly) use of the internet is more essential than ever.

E-commerce and web browsers

In terms of online shopping, e-commerce activity has increased from ten percent in 2003 to more than 62 percent in 2019. The effectiveness of online selling channels is illustrated by the total revenue of 112.2 billion U.S. dollars generated in 2020 and, not surprisingly, the giant e-commerce generalist Amazon at the top. And with the Internet being more omnipresent than ever, omnichannel retail is gaining importance, and adds to the blurred boundaries between offline and online modes of shopping: as digital solutions are progressively seen in-store, consumers have made use of their mobile internet, often comparing prices online before purchasing the product.
Search engines and browsers play a considerable role in online shopping. Google accounted for over 92 percent of the French market share and remains the most popular by far. Google Chrome, meanwhile, accounted for 57 percent of the market for mobile internet browsers in France.

Online services and dangers of the internet

While trade and communication have been among the most impacted by the internet, French consumer behavior has also changed in other areas: social networks, online banking, and the consumption of online videos. Faced with this development, companies have quickly adapted, with more than 70 percent having a website and some even using social media to facilitate consumer-brand relationships. With the sanitary crisis, provoked by the COVID-19 virus in France in 2020, other services have seen an increase in usage, with social networks and chat apps being the most used during the lockdown. In the fight against loneliness and keeping a good level of fitness, most 25 to 34 year olds were still comfortable with using dating apps, and working out online.
Besides the notorious presence of the dark web, there are cyber attacks, viruses and especially the risk of personal data protection not functioning. Speaking of personal data, in 2020, more than 90 percent of the French population, the deletion of personal data was rated as important, a factor that has been rated high since 2016.

Key figures

The most important key figures provide you with a compact summary of the topic of "Internet usage in France" and take you straight to the corresponding statistics.

Internet browser usage

Internet for businesses

The limits of the internet

Interesting statistics

In the following 6 chapters, you will quickly find the 52 most important statistics relating to "Internet usage in France".

Internet usage in France

Dossier on the topic

All important statistics are prepared by our experts – available for direct download as PPT & PDF!
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Internet usage in France - Statistics & Facts

Compared to the times of dial-up internet, today's technology is nothing like it. Used by the French since 1994, the internet had its big break in the 2000s with 50.7 million users in 2020, and a 86 percent country coverage in 2019. A relationship has started to evolve between internet appliances and humans. Some are able to turn on their oven with the use of an app. Talking to a fridge was probably considered strange ten years ago. Nowadays that fridge might even be able to respond. Of course, more practical everyday-use devices such as fitbits or smartwatches have gained popularity in recent years, helping French people to live a seemingly healthier life in 2019. With this, the daily (or even nightly) use of the internet is more essential than ever.

E-commerce and web browsers

In terms of online shopping, e-commerce activity has increased from ten percent in 2003 to more than 62 percent in 2019. The effectiveness of online selling channels is illustrated by the total revenue of 112.2 billion U.S. dollars generated in 2020 and, not surprisingly, the giant e-commerce generalist Amazon at the top. And with the Internet being more omnipresent than ever, omnichannel retail is gaining importance, and adds to the blurred boundaries between offline and online modes of shopping: as digital solutions are progressively seen in-store, consumers have made use of their mobile internet, often comparing prices online before purchasing the product.
Search engines and browsers play a considerable role in online shopping. Google accounted for over 92 percent of the French market share and remains the most popular by far. Google Chrome, meanwhile, accounted for 57 percent of the market for mobile internet browsers in France.

Online services and dangers of the internet

While trade and communication have been among the most impacted by the internet, French consumer behavior has also changed in other areas: social networks, online banking, and the consumption of online videos. Faced with this development, companies have quickly adapted, with more than 70 percent having a website and some even using social media to facilitate consumer-brand relationships. With the sanitary crisis, provoked by the COVID-19 virus in France in 2020, other services have seen an increase in usage, with social networks and chat apps being the most used during the lockdown. In the fight against loneliness and keeping a good level of fitness, most 25 to 34 year olds were still comfortable with using dating apps, and working out online.
Besides the notorious presence of the dark web, there are cyber attacks, viruses and especially the risk of personal data protection not functioning. Speaking of personal data, in 2020, more than 90 percent of the French population, the deletion of personal data was rated as important, a factor that has been rated high since 2016.

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