Millennials: reasons for second-screening 2014

Published by Statista Research Department, Jun 2, 2014
This statistic presents the leading reasons that millennials worldwide will use an additional device while watching television as of the first quarter of 2014. According to the survey, 74 percent of millennials will use a second screen while watching TV in order to chat with friends.

Reasons for using a second screen while watching TV among Millennials worldwide as of 1st quarter 2014

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Release date

June 2014

Region

Worldwide

Survey time period

1st quarter 2014

Age group

16-30

Supplementary notes

Generations are defined as:
Millennials: those aged 16-30 in 2013
Generation X: those aged 31-50 in 2013
Baby Boomers: those aged 51-64 in 2013

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