UK football clubs financial survey: economic conditions impact on merchandising 2018

What has been the impact of the economic conditions on merchandising sales in the current financial year?

UK football clubs financial survey: economic conditions impact on merchandising 2018 This statistic presents the extent of the impact of economic conditions on football clubs revenue stream from merchandising sales in the United Kingdom as of 2018. Overall, 14 percent of club financial directors reported that revenue from merchandising had improved by more than five percent.
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What has been the impact of the economic conditions on merchandising sales in the current financial year?

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Improved > 5%Improved < 5%No impactReduced < 5%Reduced > 5%
English Premier League 0%0%40%60%0%
Football League championship 36%0%50%14%0%
Football League 1 8%8%69%8%8%
Football League 2 33%33%17%17%0%
Scottish Premiership 0%33%17%17%33%
All Leagues14%16%33%24%12%
Improved > 5%Improved < 5%No impactReduced < 5%Reduced > 5%
English Premier League 0%0%40%60%0%
Football League championship 36%0%50%14%0%
Football League 1 8%8%69%8%8%
Football League 2 33%33%17%17%0%
Scottish Premiership 0%33%17%17%33%
All Leagues14%16%33%24%12%
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This statistic presents the extent of the impact of economic conditions on football clubs revenue stream from merchandising sales in the United Kingdom as of 2018. Overall, 14 percent of club financial directors reported that revenue from merchandising had improved by more than five percent.
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Release date
2018
Region
United Kingdom
Survey time period
2018
Number of respondents
49 respondents
Age group
18 years and older
Special properties
finance directors of English football leagues
Method of interview
Telephone interview
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