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E-mail open and clickthrough rates (CTR) in North America from 1st quarter 2010 to 1st quarter 2017

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Open rateClick-through rate
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About This Statistic

The graph shows a timeline for e-mail open and clickthrough rates in North America from the first quarter of 2010 to the first quarter of 2017. In the last measured quarter, the open rate stood at 33.5 percent whereas the click-through rate at 3.2 percent.

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