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E-mail marketing: CTR and open rates in North America 2010-2017

E-mail open and clickthrough rates (CTR) in North America from 1st quarter 2010 to 3rd quarter 2017

by A. Guttmann, last edited Oct 25, 2018
E-mail marketing: CTR and open rates in North America 2010-2017 The graph shows a timeline for e-mail open and clickthrough rates in North America from the first quarter of 2010 to the third quarter of 2017. In the last measured quarter, the open rate stood at 31.2 percent whereas the click-through rate amounted to 3.6 percent.
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E-mail open and clickthrough rates (CTR) in North America from 1st quarter 2010 to 3rd quarter 2017

Open rateClick-through rate
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Open rateClick-through rate
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by A. Guttmann, last edited Oct 25, 2018
The graph shows a timeline for e-mail open and clickthrough rates in North America from the first quarter of 2010 to the third quarter of 2017. In the last measured quarter, the open rate stood at 31.2 percent whereas the click-through rate amounted to 3.6 percent.
Show more

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