Distribution of cosmetic products market value in Italy in 2015, by channel

Cosmetic products market share in Italy 2015, by channel This statistic shows a distribution of the cosmetic products market value in Italy in 2015, by channel. Perfume shops accounted for 21.9 percent of total cosmetic product consumption that year. However other channels, including supermarkets, hypermarkets and herbalist shops, held the largest share at around 45 percent.
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Share of market value
Other channels*44.5%
Perfume shops21.4%
Pharmacies18.6%
Hairdressing5.7%
Direct sales - domicile5%
Beauty salons2.3%
Direct sales - mail order2.5%
Share of market value
Other channels*44.5%
Perfume shops21.4%
Pharmacies18.6%
Hairdressing5.7%
Direct sales - domicile5%
Beauty salons2.3%
Direct sales - mail order2.5%

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Description Source More information
This statistic shows a distribution of the cosmetic products market value in Italy in 2015, by channel. Perfume shops accounted for 21.9 percent of total cosmetic product consumption that year. However other channels, including supermarkets, hypermarkets and herbalist shops, held the largest share at around 45 percent.
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Release date
2016
Region
Italy
Survey time period
2015
Supplementary notes
* 'Other channels' includes hypermarkets/supermarkets, herbalist shops and others.

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