Average shopping time in Great Britain 2012-2013, by location

This statistic presents the results of a town centre survey, showing a breakdown of customers' average time spent shopping in Great Britain between 2012 and 2013, by location. Respondents spent the most time shopping in town centres, at an average of 98 minutes.

Average time spent per shopping visit in Great Britain between 2012 and 2013, by location

Average time spent in minutes
Town centre98
Retail parks
/out of town shopping centres
Local shops20
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Release date

January 2014


United Kingdom (Great Britain)

Survey time period

June 2012 to June 2013

Number of respondents


Special properties


Method of interview

Questionnaires and telephone interviews

Supplementary notes

* The research tracked 200 respondents in six British town centres (Swindon, Huddersfield, Watford, Loughborough, Bury St Edmunds and Sandbach). The locations were chosen by the source as representatitive of "the types of towns that could come under threat from rival forms of retailing" and to "provide a spread across large and small centres, geographic regions, urban and rural settings and market profiles".
The methodology included focus groups in each town and consumer tracking through online diaries that logged respondents' shopping acitivities over a four-week period. Respondents were also given weekly questionaires and completed a telephone interview at the end of the study.

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Statistics on "Food shopping behavior in the United Kingdom (UK)"

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