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Digital Market Outlook: online dating revenue in the U.S. 2017-2023
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Digital Market Outlook: online dating revenue in the U.S. 2017-2023
Online dating revenue in the United States from 2017 to 2023 (in million U.S. dollars)
by J. Clement,
last edited
Jan 11, 2019
The graph shows the online dating revenue in the United States from 2017 to 2023. The segment generated a revenue of 555 million U.S. dollars in 2018, and is expected to reach 649 million U.S. dollars in 2023.
An overview of all Digital Markets can be found here.
Statista’s Digital Market Outlook offers forecasts, detailed market insights and essential performance indicators of the most significant areas in the “Digital Economy”, including various digital goods and services. Alongside revenue forecasts for 50 countries worldwide, Statista offers additional insights into consumer trends and demographic structure of digital consumer markets.
Online dating revenue in the United States from 2017 to 2023 (in million U.S. dollars)
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by J. Clement,
last edited
Jan 11, 2019
The graph shows the online dating revenue in the United States from 2017 to 2023. The segment generated a revenue of 555 million U.S. dollars in 2018, and is expected to reach 649 million U.S. dollars in 2023.
An overview of all Digital Markets can be found here.
Statista’s Digital Market Outlook offers forecasts, detailed market insights and essential performance indicators of the most significant areas in the “Digital Economy”, including various digital goods and services. Alongside revenue forecasts for 50 countries worldwide, Statista offers additional insights into consumer trends and demographic structure of digital consumer markets.
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- Release date
- November 2018
- Region
- United States
- Survey time period
- 2017 to 2018
- Supplementary notes
-
*Forecast.
The market segment of “Online Dating” is made up of online services that offer a platform on which its members can flirt, chat or fall in love. Two examples are eHarmony.ca and Match.com these platforms focus on casual contacting and easy flirting among its members.
Offline dating agencies or online purchased tickets for speed dating or similar events are not included.
Further information on methodology can be found here.
Source
- Show sources information
- As a Premium user you get access to the detailed source references and background information about this statistic.
- Show publisher information
- Release date
- November 2018
More information
- Region
- United States
- Survey time period
- 2017 to 2018
- Supplementary notes
-
*Forecast.
The market segment of “Online Dating” is made up of online services that offer a platform on which its members can flirt, chat or fall in love. Two examples are eHarmony.ca and Match.com these platforms focus on casual contacting and easy flirting among its members.
Offline dating agencies or online purchased tickets for speed dating or similar events are not included.
Further information on methodology can be found here.
Other statistics on the topic
Online dating in the United States
+Social Media & User-Generated Content
Tinder usage reach in the United States 2018, by age group
Social Media & User-Generated Content
The Match Group: quarterly paid member count 2014-2019
Social Media & User-Generated Content
The Match Group: dating revenue 2012-2018
Mobile Internet & Apps
Most popular online dating apps in the U.S. 2019, by audience size
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Statistics on "Online dating in the United States"
- Users
The most important statistics
- Number of online dating users in the United States from 2017 to 2023 (in millions)Digital Market Outlook: online dating users in the U.S. 2017-2023
- Online dating revenue in the United States from 2017 to 2023 (in million U.S. dollars)Digital Market Outlook: online dating revenue in the U.S. 2017-2023
- Percentage of online users in the United States who have used a dating website or app as of January 2019Dating website or app usage among U.S. online users 2019
- Percentage of online users in the United States who have used a dating website or app as of January 2019, by genderDating website or app usage among U.S. online users 2019, by gender
- Percentage of online users in the United States who have used a dating website or app as of January 2019, by age groupDating website or app usage among U.S. online users 2019, by age group
- Leading dating apps and platforms
The most important statistics
- Most popular online dating app or websites according to online users in the United States as of January 2018Favorite online dating website or app in the United States 2018
- Most popular online dating app or websites according to online users in the United States as of January 2018, by genderFavorite online dating website or app in the United States 2018, by gender
- Most popular online dating app or websites according to online users in the United States as of January 2018, by age groupFavorite online dating website or app in the United States 2018, by age group
- Most popular online dating apps in the United States as of March 2019, by audience size (in millions)Most popular online dating apps in the U.S. 2019, by audience size
- Most popular online dating apps in the United States as of March 2019, by reachMost popular online dating apps in the U.S. 2019, by reach
- Most popular online dating apps in the United States as of March 2019, by user engagement (in minutes per month)Most popular online dating apps in the U.S. 2019, by user engagement
- Most popular online dating apps in the United States as of March 2019, by usage sessions per monthMost popular online dating apps in the U.S. 2019, by usage sessions
- Usage
The most important statistics
- Percentage of online users in the United States who have or know someone who has met a romantic partner on a dating website or app as of January 2019U.S. online users who met a romantic partner on a dating app 2019
- Percentage of online users in the United States who have or know someone who has met a romantic partner on a dating website or app as of January 2019, by age groupU.S. online users who met a romantic partner on a dating app 2019, by age group
- Percentage of online users in the United States who have or know someone who has met a romantic partner on a dating website or app as of January 2019U.S. online users who met a romantic partner on a dating app 2019, by gender
- Likelihood that internet users in the United States would use a dating app or website to find a new partner as of May 2018, by genderU.S. online users using a dating app to find a partner 2018, by gender
- Likelihood that internet users in the United States would use a dating app or website to find a new partner as of May 2018, by age groupU.S. online users using a dating app to find a partner 2018, by age group
- Likelihood that internet users in the United States would use a dating app or website to find a new partner as of May 2018, by ethnicityU.S. online users using a dating app to find a partner 2018, by ethnicity
- Do you currently use dating apps, such as Tinder or Happn?Americans who are using dating apps in the U.S. in 2017
- Which of the following dating websites and apps do you know at least by name?U.S. internet user awareness of online dating sites and apps 2017
- Attitudes
The most important statistics
- Most popular reasons for users in the United States to use online dating websites or apps as of January 2019U.S. online dating website and app usage motivations 2019
- Most popular reasons for users in the United States to use online dating websites or apps as of January 2019, by genderU.S. online dating website and app usage motivations 2019, by gender
- Most popular reasons for users in the United States to use online dating websites or apps as of January 2019, by age groupU.S. online dating website and app usage motivations 2019, by age group
- What are you looking for when using dating websites or apps?U.S. user reasons for using online dating sites or apps 2017
- Do you present yourself truthfully on your dating profile?U.S. user honesty in self-presentation on a dating profile 2017
- How many contacts do you usually have at the same time on dating websites and apps?U.S. dating website user concurrent contact count 2017
- How well do you usually know a person from a dating website or app prior to your first meeting?U.S. user familiarity with a person from a dating website or app before a date 2017
- How much do you pay for your membership(s) on dating websites and apps?U.S. user spending on dating website or app memberships 2017
- The Match Group
The most important statistics
- Dating revenue of the Match Group from 2012 to 2018 (in million U.S. dollars)The Match Group: dating revenue 2012-2018
- Online dating revenue of the Match Group from 1st quarter 2014 to 2nd quarter 2019 (in million U.S. dollars)The Match Group: quarterly revenue 2014-2019
- Dating revenue of the Match Group from 1st quarter 2016 to 2nd quarter 2019, by region (in million U.S. dollars)The Match Group: quarterly dating revenue 2016-2019, by region
- Number of paid subscribers registered to the Match Group from 1st quarter 2014 to 2nd quarter 2019 (in 1,000s)The Match Group: quarterly paid member count 2014-2019
- Number of paid subscribers registered to the Match Group from 1st quarter 2016 to 2nd quarter 2019, by region (in 1,000s)The Match Group: quarterly paid member count 2016-2019, by region
- Distribution of Match dating app users in the United States as of June 2019, by genderMatch user ratio in the U.S. 2019, by gender
- Distribution of Match dating app users in the United States as of June 2019, by usage frequencyMatch user ratio in the U.S. 2019, by frequency
- Share of active Match dating app users in the United States as of June 2019Rate of Match user activity in the U.S. 2019
- Tinder
The most important statistics
- Distribution of Tinder users in the United States as of June 2019, by genderTinder user ratio in the U.S. 2019, by gender
- Distribution of Tinder users in the United States as of June 2019, by usage frequencyTinder user ratio in the U.S. 2019, by frequency
- Share of active Tinder users in the United States as of June 2019Rate of Tinder user activity in the U.S. 2019
- Percentage of U.S. internet users who use Tinder as of January 2018, by genderTinder usage reach in the United States 2018, by gender
- Percentage of U.S. internet users who use Tinder as of January 2018, by age groupTinder usage reach in the United States 2018, by age group
- Percentage of U.S. internet users who use Tinder as of January 2018, by urbanityTinder usage reach in the United States 2018, by urbanity
- Percentage of U.S. internet users who use Tinder as of January 2018, by annual household income (in U.S. dollars)Tinder usage reach in the United States 2018, by annual household income
- Frequency of Tinder use in the United States as of January 2018Tinder usage frequency in the United States 2018
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Further Content: Statistics, Studies, and Topic Pages
Statistics
- U.S. online dating product and service market share 2015
- U.S. online dating brands market share 2015
- Mentioning real names on online dating sites in China in 2012, by gender
- Forecasted market value of dating sites in France 2015-2025
- Number of active users of online dating services in Germany 2003-2015
- UK: opinion on personality traits of online dating users 2017, by sexual orientation
- Importance of adult dating website or app features according to U.S. users 2017
- U.S. internet user interest in using an online adult dating site or app 2017
- U.S. user openness about using dating websites and apps 2017
- Share of U.S online dating users 2014, by marital status
- U.S. adult online dating site usage 2015, by age
- User opinion on personality traits of online dating users in the UK 2017, by age
- Spending money on online dating in South Korea 2017
- Dating site user concurrent contact count in the UK 2017, by relationship status
- Zoosk: current & former usage UK 2017, by marital status and contentment
- Eharmony: current and past usage in the United Kingdom (UK) 2017, by marital status
- Fee-based online dating usage in Germany 2019
Statistics on "Online dating in the United States"
- Number of online dating users in the United States from 2017 to 2023 (in millions)
- Online dating revenue in the United States from 2017 to 2023 (in million U.S. dollars)
- Percentage of online users in the United States who have used a dating website or app as of January 2019
- Percentage of online users in the United States who have used a dating website or app as of January 2019, by gender
- Percentage of online users in the United States who have used a dating website or app as of January 2019, by age group
- Most popular online dating app or websites according to online users in the United States as of January 2018
- Most popular online dating app or websites according to online users in the United States as of January 2018, by gender
- Most popular online dating app or websites according to online users in the United States as of January 2018, by age group
- Most popular online dating apps in the United States as of March 2019, by audience size (in millions)
- Most popular online dating apps in the United States as of March 2019, by reach
- Most popular online dating apps in the United States as of March 2019, by user engagement (in minutes per month)
- Most popular online dating apps in the United States as of March 2019, by usage sessions per month
- Percentage of online users in the United States who have or know someone who has met a romantic partner on a dating website or app as of January 2019
- Percentage of online users in the United States who have or know someone who has met a romantic partner on a dating website or app as of January 2019, by age group
- Percentage of online users in the United States who have or know someone who has met a romantic partner on a dating website or app as of January 2019
- Likelihood that internet users in the United States would use a dating app or website to find a new partner as of May 2018, by gender
- Likelihood that internet users in the United States would use a dating app or website to find a new partner as of May 2018, by age group
- Likelihood that internet users in the United States would use a dating app or website to find a new partner as of May 2018, by ethnicity
- Do you currently use dating apps, such as Tinder or Happn?
- Which of the following dating websites and apps do you know at least by name?
- Which of the following dating websites and apps do you use?
- On which devices do you use dating websites and apps?
- How often do you use dating websites or apps?
- Why do or did you use online dating sites or apps?
- Have you ever met someone in person that you met through a dating app or service?
- Most popular reasons for users in the United States to use online dating websites or apps as of January 2019
- Most popular reasons for users in the United States to use online dating websites or apps as of January 2019, by gender
- Most popular reasons for users in the United States to use online dating websites or apps as of January 2019, by age group
- What are you looking for when using dating websites or apps?
- Do you present yourself truthfully on your dating profile?
- How many contacts do you usually have at the same time on dating websites and apps?
- How well do you usually know a person from a dating website or app prior to your first meeting?
- How much do you pay for your membership(s) on dating websites and apps?
- Would you pay for premium features on dating apps or services?
- Users willingness to pay for premium fees for dating apps or services in the United States as of January 2018, by gender
- Users willingness to pay for premium fees for dating apps or services in the United States as of January 2018, by age
- Users willingness to pay for premium fees for dating apps or services in the United States as of January 2018, by ethnicity
- Has your experience with dating apps been positive or negative?
- Experiences with dating apps or websites according to users in the United States as of January 2018, by gender
- Experiences with dating apps or websites according to users in the United States as of January 2018, by age group
- Experiences with dating apps or websites according to users in the United States as of January 2018, by ethnicity
- Negative experience with online dating app or services according to users in the United States as of January 2018
- Negative experience with online dating app or services according to users in the United States as of January 2018, by age group
- Negative experience with online dating app or services according to users in the United States as of January 2018, by gender
- Most common activities of online dating users in the United States prior to physically meeting someone they met on a dating website or app as of January 2019
- Most common activities of online dating users in the United States prior to physically meeting someone they met on a dating website or app as of January 2019, by age group
- Most common activities of online dating users in the United States prior to physically meeting someone they met on a dating website or app as of January 2019, by gender
- Dating revenue of the Match Group from 2012 to 2018 (in million U.S. dollars)
- Online dating revenue of the Match Group from 1st quarter 2014 to 2nd quarter 2019 (in million U.S. dollars)
- Dating revenue of the Match Group from 1st quarter 2016 to 2nd quarter 2019, by region (in million U.S. dollars)
- Number of paid subscribers registered to the Match Group from 1st quarter 2014 to 2nd quarter 2019 (in 1,000s)
- Number of paid subscribers registered to the Match Group from 1st quarter 2016 to 2nd quarter 2019, by region (in 1,000s)
- Distribution of Match dating app users in the United States as of June 2019, by gender
- Distribution of Match dating app users in the United States as of June 2019, by usage frequency
- Share of active Match dating app users in the United States as of June 2019
- Distribution of Tinder users in the United States as of June 2019, by gender
- Distribution of Tinder users in the United States as of June 2019, by usage frequency
- Share of active Tinder users in the United States as of June 2019
- Percentage of U.S. internet users who use Tinder as of January 2018, by gender
- Percentage of U.S. internet users who use Tinder as of January 2018, by age group
- Percentage of U.S. internet users who use Tinder as of January 2018, by urbanity
- Percentage of U.S. internet users who use Tinder as of January 2018, by annual household income (in U.S. dollars)
- Frequency of Tinder use in the United States as of January 2018
- Market share of leading online dating products and services in the United States in 2015
- Market share of leading online dating companies in the United States in 2015
- Do you think online dating sites should make users use their real names? (China, 2012)
- Provisional revenue of the dating site market in France between 2015 and 2025 (in million euros)
- Number of active users of online dating services in Germany from 2003 to 2015 (in millions)
- In your opinion, which of the following characteristics apply to users of dating websites and apps?
- Which of the following services and features of an adult dating website or app are important to you?
- Could you generally imagine using an adult dating website or app?
- Which of the following people know that you use or have used dating websites and apps?
- Distribution of online dating site users in the United States in Fall 2014, by marital status
- Share of adults in the United States who have used online dating sites as of July 2015, by age
- In your opinion, which of the following characteristics apply to users of dating websites and apps?
- Have you spent money on online dating (website or app) in the past 12 months?
- How many contacts do you usually have at the same time on dating websites and apps?
- Share of individuals who are current or former users of Zoosk in the United Kingdom (UK) in June 2017, by marital status and contentment*
- Share of individuals who are current or past users of Eharmony in the United Kingdom (UK) in June 2017, by marital status*
- Have you spent money on online dating (website or app) in the past 12 months?
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