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Number of online dating users in the United States from 2016 to 2023 (in millions)

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Digital Market Outlook: online dating users in the U.S. 2016-2023 This statistic presents the number of online dating users in the United States from 2017 to 2023. In 2018, approximately 33.9 million U.S. users accessed online dating services. The number of U.S. online dating users is projected to reach 37.2 million in 2022.
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Number of users in millions
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Number of users in millions
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This statistic presents the number of online dating users in the United States from 2017 to 2023. In 2018, approximately 33.9 million U.S. users accessed online dating services. The number of U.S. online dating users is projected to reach 37.2 million in 2022.
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Release date
November 2018
Region
United States
Survey time period
2017 to 2018
Supplementary notes
*Forecast.
The market segment of online dating is made up of online services that offer a platform on which its members can flirt, chat or fall in love. Two noticeable examples are Neu.de and Zoosk. In contrast to matchmaking services, online dating focuses on casual contacting and easy flirting among its members. The users normally carry out the search on their own. In doing so, they can apply search filters with regard to criteria such as age, location and other attributes. Offline dating agencies or online purchased tickets for speed dating or similar events are not included.
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Statistics on "Online dating"
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  • Usage
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  • The Match Group
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