This statistic displays advertising expenditures in the European Union (EU 28) going on internet advertising from 2009 to 2017. Internet ad spend reached 40.54 billion euros in 2016, up from 36.87 billion euros in the previous year.
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Internet advertising expenditure in the European Union (EU 28) 2009-2017
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Internet advertising expenditure in the European Union (EU 28) from 2009 to 2017 (in million euros)
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This statistic displays advertising expenditures in the European Union (EU 28) going on internet advertising from 2009 to 2017. Internet ad spend reached 40.54 billion euros in 2016, up from 36.87 billion euros in the previous year.
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Description
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This statistic displays advertising expenditures in the European Union (EU 28) going on internet advertising from 2009 to 2017. Internet ad spend reached 40.54 billion euros in 2016, up from 36.87 billion euros in the previous year.
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- Release date
- November 2018
- Region
- EU
- Survey time period
- 2009 to 2017
- Supplementary notes
- Figure for 2009-2011 published earlier by the source.
More information
- Region
- EU
- Survey time period
- 2009 to 2017
- Supplementary notes
- Figure for 2009-2011 published earlier by the source.
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+Fastest growing online advertising markets in Europe 2016-2017
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Statistics on "Advertising in Europe"
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The most important statistics
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- Advertisers ranked by advertising expenditure in Spain in 2016 (in million euros)Highest spending advertisers in Spain 2016
- Advertisers ranked by advertising expenditure in Italy in 2017 (in million euros)Highest spending advertisers in Italy 2017
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- Newspaper advertising expenditure in the European Union (EU 28) from 2009 to 2017 (in million euros)Newspaper advertising spending in the European Union (EU 28) 2009-2017
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- Advertising expenditure in Germany from 2008 to 2019, by medium (in million euro)Advertising expenditure in Germany 2008-2019, by medium
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- Digital display advertising year-on-year growth in France 2009-2015
- Digital advertising spending year-on-year growth in the United Kingdom (UK) 2010-2015
- Number of adblocking browsers in Asia Pacific 2016, by country
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Statistics on the topic
Free statistics
- Year-over-year change of advertising expenditure in selected countries from 2016 to 2018
- Annual turnover of the advertising and market research sector in the United Kingdom from 2008 to 2016 (in million euros)
- Annual turnover of the advertising and market research sector in Germany from 2008 to 2016 (in million euros)
- Annual turnover of the advertising and market research sector in France from 2008 to 2016 (in million euros)
- Annual turnover of the advertising and market research sector in Spain from 2008 to 2016 (in million euros)
- Annual turnover of the advertising and market research sector in Italy from 2008 to 2016 (in million euros)
- Growth of local digital advertising spending in the United States from 2001 to 2016
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Premium Statistics
- Advertising expenditure in Europe from 2007 to 2019, by region (in million U.S. dollars)
- Western European countries ranked by advertising spending in 2016 (in million U.S. dollars)
- Advertising spending in Europe between 2013 and 2016, by medium (in billion euros)
- Advertisers ranked by advertising expenditure in the United Kingdom (UK) in 2016 (in million GBP)
- Advertisers ranked by advertising expenditure in France in 2016 (in million euros)
- Advertisers ranked by advertising expenditure in Germany in 2017 (in million euros)
- Advertisers ranked by advertising expenditure in Spain in 2016 (in million euros)
- Advertisers ranked by advertising expenditure in Italy in 2017 (in million euros)
- Television advertising expenditure in the European Union (EU 28) from 2009 to 2017 (in million euros)
- Newspaper advertising expenditure in the European Union (EU 28) from 2009 to 2017 (in million euros)
- Magazine advertising expenditure in the European Union (EU 28) from 2009 to 2017 (in million euros)
- Cinema advertising expenditure in the European Union (EU 28) from 2009 to 2017 (in million euros)
- Radio advertising expenditure in the European Union (EU 28) from 2009 to 2017 (in million euros)
- Outdoor advertising expenditure in the European Union (EU 28) from 2009 to 2017 (in million euros)
- Internet advertising expenditure in the European Union (EU 28) from 2009 to 2017 (in million euros)
- Online advertising spending in Europe from 2006 to 2017 (in billion euros)
- Online advertising spending in Europe between 2013 and 2017, by format (in billion euros)
- Countries with highest online advertising spending in Europe in 2016 and 2017 (in billion euros)
- Change in online advertising spending in select European countries in 2016 and 2017
- European countries ranked by digital share of advertising spending in 2016
- Digital advertising spending per capita in Europe in 2017, by country (in euros per head)
- Year-on-year change of digital advertising spending in Europe from 2013 to 2018, by format
- Net advertising spending in the United Kingdom (UK) from 1999 to 2019, by media (in million GBP)
- Advertising expenditure in Germany from 2008 to 2019, by medium (in million euro)
- Advertising expenditure in France from 2008 to 2018, by medium (in million euro)
- Advertising spending in Spain by medium 2008-2018, by medium (in million euros)
- Advertising expenditure in Italy from 2008 to 2019, by medium (in million euro)
- Compound annual growth rate of global internet advertising spending between 2013 and 2018, by category
- Gross online advertising spending in Germany from December 2016 to December 2018 (in million euros)
- Ranking of internet advertisers in Sweden in 2016, by ad spending (in 1,000 SEK)
- Digital advertising spending in the United States from 2014 to 2019, by format (in billion U.S. dollars)
- Distribution of online advertising spending in the Netherlands in 2017, by format
- Internet advertising spending of Grey Goose Vodka in the United States from 2010 to 2017 (in 1,000 U.S. dollars)
- Internet advertising spending of Burnett's Vodka in the United States from 2013 to 2017 (in 1,000 U.S. dollars)
- Internet advertising spending of Pinnacle Vodka in the United States from 2010 to 2017 (in 1,000 U.S. dollars)
- Internet advertising spending of Belvedere in the United States from 2010 to 2017 (in 1,000 U.S. dollars)
- Internet advertising spending of Tito's Handmade Vodka in the United States from 2011 to 2017 (in 1,000 U.S. dollars)
- Internet advertising spending of Ketel One Vodka in the United States from 2010 to 2017 (in 1,000 U.S. dollars)
- Internet advertising spending of Russian Standard in the United States from 2010 to 2017 (in 1,000 U.S. dollars)
- Digital display advertising expenditure year-on-year growth in France from 2009 to 2015
- Digital advertising expenditure year-on-year growth in the United Kingdom (UK) from 2010 to 2015
- Number of web browsers that utilized adblocking in the Asia Pacific region as of 2016, by country (in millions)
- Magazine advertising expenditure share in South Africa from 2008 to 2015
- TV advertising expenditure in Italy from 2009 to 2014 (in million euros)
- Advertising expenditure of online videos in Taiwan from 2012 to 2017 (in million U.S. dollars)
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