digital ad spend amounted to 140 million U.S. dollars in Peru in 2019.
Social media advertising accounted for 48 percent of digital ad revenues in Peru in 2020. Video ads were the second largest format, with 18 percent, followed by display with 15 percent. Total Distribution of digital advertising revenue in Peru in 2020, by format
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IAB Peru, & GRAM. (January 11, 2021). Distribution of digital advertising revenue in Peru in 2020, by format [Graph]. In Statista. Retrieved April 22, 2021, from https://www.statista.com/statistics/455005/online-ad-revenue-share-peru-format/
IAB Peru, und GRAM. "Distribution of digital advertising revenue in Peru in 2020, by format." Chart. January 11, 2021. Statista. Accessed April 22, 2021. https://www.statista.com/statistics/455005/online-ad-revenue-share-peru-format/
IAB Peru, GRAM. (2021). Distribution of digital advertising revenue in Peru in 2020, by format. Statista. Statista Inc.. Accessed: April 22, 2021. https://www.statista.com/statistics/455005/online-ad-revenue-share-peru-format/
IAB Peru, and GRAM. "Distribution of Digital Advertising Revenue in Peru in 2020, by Format." Statista, Statista Inc., 11 Jan 2021, https://www.statista.com/statistics/455005/online-ad-revenue-share-peru-format/
IAB Peru & GRAM, Distribution of digital advertising revenue in Peru in 2020, by format Statista, https://www.statista.com/statistics/455005/online-ad-revenue-share-peru-format/ (last visited April 22, 2021)