According to the source's projections, advertising spending in Argentina will increase by nearly 68 percent in 2024, making it the fastest-growing ad market in Latin America, albeit mostly due to inflation. Uruguay and Mexico followed with estimated growth rates of around 12 and 11 percent, respectively.
Change in advertising spending in selected countries in Latin America in 2024
* The source adds that the increase in that market was mainly influenced by inflation. Click here for more information on Argentina's consumer price index (CPI).
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
Magna. (December 12, 2023). Change in advertising spending in selected countries in Latin America in 2024 [Graph]. In Statista. Retrieved October 06, 2024, from https://www.statista.com/statistics/237954/latin-american-advertising-spending/
Magna. "Change in advertising spending in selected countries in Latin America in 2024." Chart. December 12, 2023. Statista. Accessed October 06, 2024. https://www.statista.com/statistics/237954/latin-american-advertising-spending/
Magna. (2023). Change in advertising spending in selected countries in Latin America in 2024. Statista. Statista Inc.. Accessed: October 06, 2024. https://www.statista.com/statistics/237954/latin-american-advertising-spending/
Magna. "Change in Advertising Spending in Selected Countries in Latin America in 2024." Statista, Statista Inc., 12 Dec 2023, https://www.statista.com/statistics/237954/latin-american-advertising-spending/
Magna, Change in advertising spending in selected countries in Latin America in 2024 Statista, https://www.statista.com/statistics/237954/latin-american-advertising-spending/ (last visited October 06, 2024)
Change in advertising spending in selected countries in Latin America in 2024 [Graph], Magna, December 12, 2023. [Online]. Available: https://www.statista.com/statistics/237954/latin-american-advertising-spending/