Canada: usage of new technology for music discovery 2015

Share of Canadian consumers who are likely to use new technologies to discover and purchase music as of April 2015

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Release date

June 2015



Survey time period

April 12, 2015 to April 27, 2015

Number of respondents

3,500 respondents

Age group

13 years and older

Method of interview

Online survey

Supplementary notes

*Percentages reflect the portion of each group who agree with this statement: "New technologies and services have made it easier for me to discover new musicians and bands that I like"
Surveys were conducted online using a third party panel and data was weighted to the Canadian census population based on age, gender, race, education and household size.

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