Canadian teens and Millennials finding music via social media 2018
This statistic shows the share of teenage and Millennial music listeners in Canada who discover music through social media as of April 2018. The findings show that 53 percent of Millennial music listeners discovered music through Facebook, compared to 36 percent of teens. Instagram is the more popular platform for music discovery among 13 to 17 year olds, with 52 percent of respondents in this age group saying that they find music this way, compared to 39 percent of Millennials.
