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Most popular payment methods for online purchases in the UK 2017-2018

This statistic displays the most popular payment methods for online purchases in the United Kingdom (UK) in 2017 and 2018. During the survey period in 2018, it was found that 52 percent of respondents preferred to pay via credit or debit card when they shopped online. Paying cash on delivery was unpopular: one percent of respondents chose this as their preferred method of payment.

Which of the following methods do you prefer to use when you pay for a product you've bought online?

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Release date

October 2018


United Kingdom

Survey time period

2017 and 2018*

Number of respondents

1,000 respondents

Age group

15-79 years

Special properties

purchase within the last 12 months

Method of interview

Online survey

Supplementary notes

* Survey dates: Responses were recalculated on the basis of the internet penetration that existed in each country in June 2017.

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Statistics on "E-commerce in Europe"

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