This statistic displays the share of reasons for switching baby food brands in Africa/Middle East in 2015, as of a survey conducted in the first quarter of 2015. The number one reason for individuals deciding to switch baby food brands was based on a recommendation of a health care specialist.
Most important reasons for switching baby food brands among consumers in Africa/Middle East in 2015*
consumers who have made a baby care purchase in the past five years
Method of interview
Online survey
Supplementary notes
* 60 countries throughout Asia-Pacific, Europe, Latin America, the Middle East, Africa and North America were included in the study. Please find a comprehensive list on page 43 of the report.
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Nielsen. (August 25, 2015). Most important reasons for switching baby food brands among consumers in Africa/Middle East in 2015* [Graph]. In Statista. Retrieved February 28, 2020, from https://www.statista.com/statistics/478081/consumers-reasons-for-switching-baby-food-brands-africa-middle-east/
Nielsen. "Most important reasons for switching baby food brands among consumers in Africa/Middle East in 2015*." Chart. August 25, 2015. Statista. Accessed February 28, 2020. https://www.statista.com/statistics/478081/consumers-reasons-for-switching-baby-food-brands-africa-middle-east/
Nielsen. (2015). Most important reasons for switching baby food brands among consumers in Africa/Middle East in 2015*. Statista. Statista Inc.. Accessed: February 28, 2020. https://www.statista.com/statistics/478081/consumers-reasons-for-switching-baby-food-brands-africa-middle-east/
Nielsen. "Most Important Reasons for Switching Baby Food Brands among Consumers in Africa/Middle East in 2015*." Statista, Statista Inc., 25 Aug 2015, https://www.statista.com/statistics/478081/consumers-reasons-for-switching-baby-food-brands-africa-middle-east/
Nielsen, Most important reasons for switching baby food brands among consumers in Africa/Middle East in 2015* Statista, https://www.statista.com/statistics/478081/consumers-reasons-for-switching-baby-food-brands-africa-middle-east/ (last visited February 28, 2020)
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