Use of blogs and vlogs in the buying decision process in the UK 2015, by age group

This statistic displays the findings of a survey on the use of blogs and vlogs in the buying decision process in the United Kingdom (UK) 2015, by age group. During the survey period, it was found that 13 percent of respondents aged between 16 and 24 years reported that they purchased a product or service after having read about it in a blog or seen it in a vlog.