The value of advertising expenditure generally fluctuated for most of the mediums in Turkey from 2007 to 2022. The spending on digital advertising saw the most dramatic increase as of 2020 and reached 15.3 billion Turkish lira in 2022.
Spending on advertising in Turkey from 2007 to 2022, by medium (in million Turkish lira)
Basic Account
Get to know the platform
You only have access to basic statistics.
This statistic is not included in your account.
Starter Account
The ideal entry-level account for individual users
- Instant access to 1m statistics
- Download in XLS, PDF & PNG format
- Detailed references
$149 USD / Month *
Professional Account
Full access
Business Solutions including all features.
* Prices do not include sales tax.
Other statistics that may interest you Advertising in Turkey
Overview
8
- Premium Statistic Advertising expenditure in Turkey 2007-2022
- Premium Statistic Advertising expenditure in Turkey 2007-2022, by medium
- Premium Statistic Advertising spending in Turkey 2022, by media type
- Premium Statistic Share of advertising spending in Turkey 2022, by media type
- Premium Statistic Advertising spending growth in Turkey 2022, by medium
- Premium Statistic Number of enterprises in the advertising sector in Turkey 2009-2021
- Premium Statistic Number of people employed in the advertising sector in Turkey 2009-2021
- Premium Statistic Total cost of personnel in the advertising sector in Turkey 2009-2021
Television, radio, and cinema advertising
8
- Premium Statistic Television advertising expenditure in Turkey 2010-2022
- Premium Statistic Leading brands advertised on TV in Turkey 2021, by ad duration
- Premium Statistic Television advertisements' share of voice (SOV) in Turkey 2022, by sector
- Premium Statistic Radio advertising expenditure in Turkey 2010-2022
- Premium Statistic Leading brands advertised on the radio in Turkey 2021, by ad duration
- Premium Statistic Radio advertisements' share of voice (SOV) in Turkey 2021-2022, by sector
- Premium Statistic Cinema advertising expenditure in Turkey 2010-2022
- Premium Statistic Leading brands advertised in cinemas in Turkey 2021, number of ads
Press and outdoor advertising
8
- Premium Statistic Newspaper advertising expenditure in Turkey 2010-2022
- Basic Statistic Leading brands advertised in newspapers in Turkey 2021, by ad volume
- Premium Statistic Newspaper advertisements' share of voice (SOV) in Turkey 2022, by sector
- Premium Statistic Magazine advertising expenditure in Turkey 2010-2022
- Premium Statistic Leading brands advertised in magazines in Turkey 2021, number of pages
- Premium Statistic Magazine advertisements' share of voice (SOV) in Turkey 2022, by sector
- Premium Statistic Outdoor advertising expenditure in Turkey 2010-2022
- Premium Statistic Leading brands advertised outdoors in Turkey 2021, number of ads
Digital advertising
8
- Premium Statistic Digital ad spend in Turkey 2020-2022
- Premium Statistic Digital advertising expenditure in Turkey 2007-2021, by type
- Premium Statistic Digital advertising spending in Turkey 2022, by format and device
- Premium Statistic Digital advertising spending distribution in Turkey 2022, by format
- Premium Statistic Digital advertising growth rate in Turkey 2014-2022
- Premium Statistic Digital advertising spending in Turkey 2022, by type and device
- Premium Statistic Digital advertising spending in Turkey 2022, by category
- Premium Statistic Social media platforms reaching the largest ad audience in Turkey Q1 2022
Consumer behavior
6
- Premium Statistic User behavior after seeing ads in mobile apps in Turkey 2022
- Premium Statistic User interaction rate with online advertisements in Turkey 2022, by type
- Premium Statistic Reasons why mobile ads attract the attention of the users in Turkey 2022
- Premium Statistic Number of complaints about advertising in Turkey 2012-2021
- Premium Statistic Attitudes towards online advertising in Turkey 2023
- Premium Statistic Digital advertising touchpoints in Turkey 2023
Further related statistics
16
- Advertising expenditure in Croatia 2012-2024, by medium
- Advertising expenditure in Estonia 2012-2024, by medium
- Advertising expenditure in Latvia 2012-2024, by medium
- Advertising expenditure in Serbia 2007-2019, by medium
- Advertising expenditure in Czechia 2012-2024, by medium
- Advertising expenditure in Romania 2022, by medium
- Advertising expenditure in Lithuania 2012-2024, by medium
- Advertising expenditure in Slovenia 2007-2019, by medium
- Advertising expenditure in the Slovak Republic 2007-2019, by medium
- Advertising expenditure in Montenegro 2010-2019, by medium
- Advertising expenditure in Bulgaria 2012-2024, by medium
- Advertising expenditure in Ukraine 2011-2022, by medium
- Digital advertising spending in South Korea 2008-2015, by type
- Chile: largest pharma digital advertisers 2020
- Chile: largest tires digital advertisers 2019
- El Salvador: most advertised apps 2019
Further Content: You might find this interesting as well
Statistics
- Advertising expenditure in Croatia 2012-2024, by medium
- Advertising expenditure in Estonia 2012-2024, by medium
- Advertising expenditure in Latvia 2012-2024, by medium
- Advertising expenditure in Serbia 2007-2019, by medium
- Advertising expenditure in Czechia 2012-2024, by medium
- Advertising expenditure in Romania 2022, by medium
- Advertising expenditure in Lithuania 2012-2024, by medium
- Advertising expenditure in Slovenia 2007-2019, by medium
- Advertising expenditure in the Slovak Republic 2007-2019, by medium
- Advertising expenditure in Montenegro 2010-2019, by medium
- Advertising expenditure in Bulgaria 2012-2024, by medium
- Advertising expenditure in Ukraine 2011-2022, by medium
- Digital advertising spending in South Korea 2008-2015, by type
- Chile: largest pharma digital advertisers 2020
- Chile: largest tires digital advertisers 2019
- El Salvador: most advertised apps 2019
Advertisers Association Turkey. (April 30, 2023). Spending on advertising in Turkey from 2007 to 2022, by medium (in million Turkish lira) [Graph]. In Statista. Retrieved December 03, 2023, from https://www.statista.com/statistics/491862/turkey-advertising-spend-by-medium/
Advertisers Association Turkey. "Spending on advertising in Turkey from 2007 to 2022, by medium (in million Turkish lira)." Chart. April 30, 2023. Statista. Accessed December 03, 2023. https://www.statista.com/statistics/491862/turkey-advertising-spend-by-medium/
Advertisers Association Turkey. (2023). Spending on advertising in Turkey from 2007 to 2022, by medium (in million Turkish lira). Statista. Statista Inc.. Accessed: December 03, 2023. https://www.statista.com/statistics/491862/turkey-advertising-spend-by-medium/
Advertisers Association Turkey. "Spending on Advertising in Turkey from 2007 to 2022, by Medium (in Million Turkish Lira)." Statista, Statista Inc., 30 Apr 2023, https://www.statista.com/statistics/491862/turkey-advertising-spend-by-medium/
Advertisers Association Turkey, Spending on advertising in Turkey from 2007 to 2022, by medium (in million Turkish lira) Statista, https://www.statista.com/statistics/491862/turkey-advertising-spend-by-medium/ (last visited December 03, 2023)
Spending on advertising in Turkey from 2007 to 2022, by medium (in million Turkish lira) [Graph], Advertisers Association Turkey, April 30, 2023. [Online]. Available: https://www.statista.com/statistics/491862/turkey-advertising-spend-by-medium/