Share of wearables sales by product category and region worldwide in 2015

Share of global wearable sales by region and product category 2015 The statistic shows a breakdown of wearable unit sales by product category and region in 2015. 30 percent of wearable devices sold in North America were health & fitness trackers.
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Wrist sports computersHealth & fitness trackersSmartwatches (SIM + No SIM)LocatorsOthers
Western Europe19%31%50%0%0%
North America22%30%47%0%1%
Developed APAC5%12%81%0%2%
China22%0%47%30%1%
Wrist sports computersHealth & fitness trackersSmartwatches (SIM + No SIM)LocatorsOthers
Western Europe19%31%50%0%0%
North America22%30%47%0%1%
Developed APAC5%12%81%0%2%
China22%0%47%30%1%
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Description Source More information
The statistic shows a breakdown of wearable unit sales by product category and region in 2015. 30 percent of wearable devices sold in North America were health & fitness trackers.
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Release date
April 2016
Region
Worldwide
Survey time period
February 2016
Supplementary notes
* Forecast

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Statistics on "Wearable devices"

  • Shipments & market value
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  • Market share
  • Smartwatches
  • Fitness tracker & other wearables
  • Consumer interest/opinion
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