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U.S. ad agencies: reasons for low win rates 2015

Why do you think your win rate isn't better?

U.S. ad agencies: reasons for low win rates 2015 The statistic shows the reasons U.S. advertising agency owners and senior leadership named for low win rates as of the end of 2015. During the survey, 25 percent of respondents mentioned too much competition as a reason for not winning more clients.
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Why do you think your win rate isn't better?

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More information

The statistic shows the reasons U.S. advertising agency owners and senior leadership named for low win rates as of the end of 2015. During the survey, 25 percent of respondents mentioned too much competition as a reason for not winning more clients.
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Release date
November 2015
Region
United States
Survey time period
end of 2015
Number of respondents
156 small, medium and large advertising agency owners and senior leadership
Supplementary notes
Multiple answers were allowed.
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