Christmas shopping: favorability towards tailored ads UK 2016

This statistic portrays the share of Christmas shoppers showing favorability toward tailored ads in the United Kingdom (UK) in the year 2016, by population group. Millennials are the most likely to be in favor of tailored ads, showing a share of shoppers of 82 percent, while among parents the share of shoppers, showing favorability towards tailored ads, accumulated to 81 percent.

Share of Christmas shoppers showing favorability towards tailored ads in the United kingdom (UK) in 2016, by population group

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Sources

Release date

August 2016

Region

United Kingdom

Survey time period

August 23, 2016 to August 25, 2016

Number of respondents

1,000 respondents

Age group

18 years and older

Special properties

Christmas shoppers

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Statistics on "Christmas shopping in the United Kingdom (UK)"

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