Share of organic food of total food sales in retail stores in Denmark 2008-2018

In 2018, organic food had a share of 14.4 percent of the total food sales in retail stores in Denmark. This was an increase of over ten percent compared to 2008. Also, the revenue of organic food sales in retail shops in Denmark rose strongly in recent years. In 2018, it reached nearly 13 billion Danish kroner.

 Sales channels for organic products 

   By selling organic products, the grocery sector (including online sales) generated by far the highest revenue among the sales channels for organic products in Denmark. It amounted to 12.9 billion Danish kroner in 2018. By comparison, mini markets had a revenue of 0.6 billion Danish kroner for the sales of organic products.

Organic products’ market shares 

   Among selected organic products in 2018, carrots had the highest market share in terms of sales volume. With an almost 48 percent market share compared to non-organic carrots, it was the most popular organic product in Denmark. Oatmeal followed closely, and natural yoghurt came in third place. Oil, milk, bananas, flour, eggs, baby food and oranges also had close to a third of the market share compared to the non-organic products.

Share of organic food of the total food sales in retail stores in Denmark from 2008 to 2018

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Sources

Release date

January 2019

Region

Denmark

Survey time period

2009 to 2018**

Supplementary notes

* Estimates made by Ekoweb.

** 2017 figure not given by the source.

Some figures have been taken from previous publications.

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Statistics on "Organic food market in Denmark"

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