Instagram: most-engaged beauty brands 2016

Leading beauty brands ranked by Instagram user engagement as of April 2016

by Statista Research Department, last edited May 20, 2016
Instagram: most-engaged beauty brands 2016 This statistic presents a ranking of leading beauty and cosmetics brands on Instagram as of April 2016, ranked by user engagement. As of the surveyed period, MAC Cosmetics was ranked first with close to 8.3 million Instagram likes and 84,013 comments, totaling 8.38 million Instagram interactions.
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Leading beauty brands ranked by Instagram user engagement as of April 2016

Instagram likesInstagram commentsTotal Instagram user engagement
MAC8,297,84684,0138,381,859
TooFaced4,711,93588,9794,800,913
Sephora3,711,47929,3223,740,801
Urban Decay3,263,02036,8123,299,832
Maybelline3,231,31421,5463,252,860
Instagram likesInstagram commentsTotal Instagram user engagement
MAC8,297,84684,0138,381,859
TooFaced4,711,93588,9794,800,913
Sephora3,711,47929,3223,740,801
Urban Decay3,263,02036,8123,299,832
Maybelline3,231,31421,5463,252,860
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by Statista Research Department, last edited May 20, 2016
This statistic presents a ranking of leading beauty and cosmetics brands on Instagram as of April 2016, ranked by user engagement. As of the surveyed period, MAC Cosmetics was ranked first with close to 8.3 million Instagram likes and 84,013 comments, totaling 8.38 million Instagram interactions.
Show more
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