Music ownership preference among internet users in the U.S. 2016

Share of internet users who prefer owning music over accessing music in the United States in 4th quarter 2016, by age

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Release date

February 2017


United States

Survey time period

Q4 2016

Number of respondents

27,639 respondents

Age group

16-64 years

Special properties

internet users

Supplementary notes

The source provides the following information about the methodology: "Respondents are asked to select a point on a 5-point scale to best describe their preference for accessing music via online service or owning the songs they listen to. On this scale, 1= I prefer to access music via online services, without owning the songs themselves, and 5= I prefer to own the songs I listen to (e.g. by purchasing albums or paying for downloads."

This question was phrased by the source as follows: "For each of these sets of statements, please select the point on the scale that best describes you - are you at one end of the scale or somewhere in the middle?"

The source does not specify the type of survey.

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