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Ad disturbance when listening to podcasts in the United States 2017
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Ad disturbance when listening to podcasts in the United States 2017
Frequency of podcast listeners feeling that they are being disturbed by advertisements when listening to a podcast in the United States as of March 2017
The statistic shows the frequency with which consumers feel disturbed by advertisements when listening to a podcast in the United States in 2017 according to a Statista survey. During the survey, 26 percent of respondents stated that they rather often felt disturbed by advertisements when listening to a podcast.
Frequency of podcast listeners feeling that they are being disturbed by advertisements when listening to a podcast in the United States as of March 2017
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Description
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The statistic shows the frequency with which consumers feel disturbed by advertisements when listening to a podcast in the United States in 2017 according to a Statista survey. During the survey, 26 percent of respondents stated that they rather often felt disturbed by advertisements when listening to a podcast.
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- Show publisher information
- Release date
- May 2017
- Region
- United States
- Survey time period
- March 9 to March 22, 2017
- Number of respondents
- 661 respondents
- Age group
- 18 years and older
- Special properties
- among respondents who listen to podcasts more often than "never"
- Method of interview
- Online survey
Source
- Show sources information
- Show publisher information
- Release date
- May 2017
More information
- Region
- United States
- Survey time period
- March 9 to March 22, 2017
- Number of respondents
- 661 respondents
- Age group
- 18 years and older
- Special properties
- among respondents who listen to podcasts more often than "never"
- Method of interview
- Online survey
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Podcasting in the U.S.
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Statistics on "Podcasting in the U.S."
- U.S market overview
The most important statistics
- Number of podcast listeners in the United States from 2014 to 2022 (in millions)Number of podcast listeners in the U.S. 2014-2022
- Number of podcasts subscribed to by consumers in the United States as of February 2018Podcast subscriptions by U.S. consumers in 2018
- Reach of podcasts on a typical weekday in the United States as of January 2018, by daypart Podcast reach on weekdays in the U.S. 2018, by daypart
- Share of consumers who have listened to selected media in the past month in the United States in 2017Share of U.S consumers who have listened to selected media 2017
- Share of U.S. population that have listened to an audio podcast in the last month from 2008 to 2018Audio podcast consumption in the U.S. 2008-2018
- Percentage of consumers who have ever listened to audio podcasts in the United States from 2006 to 2018Share of U.S. consumers who listen to audio podcasts 2006-2018
- Annual cumulative podcast listening time in the United States from 2014 to 2021 (in hours)Cumulative podcast listening time in the U.S. 2014-2021
- Share of adults who have ever heard of the term "podcast" in the United States as of March 2017Knowledge of the term "podcast" in the United States 2017
- Top podcasts
The most important statistics
- Leading podcast publishers in the United States in March 2019, by unique monthly audience (in millions)Leading podcast publishers in the U.S. 2019, by monthly unique audience
- Leading podcast publishers worldwide in March 2019, by unique streams and downloads (in millions)Podcast publishers' global unique streams and downloads 2019
- Leading podcasts occasionally listened to in the United States as of March 2017Podcasts occasionally listened to in the United States 2017
- Average unique weekly users of National Public Radio (NPR) podcasts from 2014 to 2017 (in millions)NPR: number of podcast users 2014-2017
- Consumer habits
The most important statistics
- Programs used to play podcasts by adults in the United States as of March 2017Programs used to play podcasts in the United States 2017
- Number of users who have listened to a podcast in the past month in the United States from 2014 to 2017, by device (in millions)Most frequently used devices for podcast watching/listening in the U.S. 2014-2017
- Number of households with a fan of podcasts in the United States in August 2018, by genre (in millions)U.S. households with podcast fans 2018, by genre
- Leading locations for listening to podcasts by podcast users in the United States as of February 2018Frequent locations for listening to podcasts by U.S. podcast users 2018
- Average length of podcasts played by adults in the United States as of March 2017Average duration of podcasts played in the United States in 2017
- Preferred devices for playing podcasts among adults in the United States as of March 2017Devices used to play podcasts in the United States in 2017
- Sources used for discovering new podcasts among weekly podcast listeners in the United States as of July 2018Discovering new podcasts in the United States in 2018
- Factors that would lead to increased podcast consumption in the United States in 2017Factors leading to increased podcast consumption in the U.S. 2017
- Demographics
The most important statistics
- Share of household members in the United States who watched or listened to podcasts on their computer in 2018, by incomeAmericans who watched or listened to podcasts on their computer 2018, by income
- Share of people who listen to podcasts on a monthly basis in the United States from 2014 to 2018, by age groupShare of people who listen to podcasts monthly in the U.S. 2014-2018, by age
- Share of people who listen to podcasts on a monthly basis in the United States from 2014 to 2018, by genderShare of people who listen to podcasts monthly in the U.S. 2014-2018, by gender
- Frequency of listening to podcasts in the United States as of March 2017, by age groupFrequency of listening to podcasts in the United States in 2017, by age
- Frequency of using paid podcast services in the U.S. 2017, by age groupFrequency of paid podcast service usage in the U.S. 2017, by age group
- Frequency of using free podcast services in the U.S. 2017, by age groupFrequency of free podcast service usage in the U.S. 2017, by age group
- Advertising
The most important statistics
- Podcast advertising revenue in the United States from fiscal year 2016 to 2020 (in million U.S. dollars)U.S. podcast advertising revenue 2016-2020
- Quarterly podcast advertising revenue in the United States from 1st quarter 2015 to 4th quarter 2017 (in million U.S. dollars)U.S. quarterly podcast advertising revenue Q1 2015-Q4 2017
- Share of podcast listeners who have ever visited the website of an advertised company or product or taken part in an advertised voucher campaign when listening to a podcast in the United States as of March 2017Website visits/voucher campaigns after podcast ads in the United States in 2017
- Frequency of podcast listeners feeling that they are being disturbed by advertisements when listening to a podcast in the United States as of March 2017Ad disturbance when listening to podcasts in the United States 2017
- Share of podcast listeners who have ever bought a product or a brand after listening to an advertisement for it during a podcast in the United States as of March 2017Buying products/brands due to podcast ads in the United States 2017
- Leading reactions to ads in podcasts in the United States as of March 2017Reactions to ads in podcasts in the United States 2017
- Attitudes towards ads among podcast listeners in the United States as of July 2018Podcast listeners' ad receptivity in the U.S. 2018
- Willingness to pay for no ads in podcasts in the United States as of March 2017Willingness to pay for no ads in podcasts in the United States 2017
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Statistics
- Least disturbing ad placement during podcasts in the United States in 2017
- Willingness to pay for no ads in podcasts in the United States in 2017, by age
- Ad disturbance when listening to podcasts in the United States in 2017, by gender
- Ad disturbances when listening to podcasts in the United States 2017, by age
- Reactions to ads in podcasts in the United States in 2017, by gender
- Buying products/brands due to podcast ads in the United States in 2017, by age
- Reactions to ads in podcasts in the United States in 2017, by age
- Buying products/brands due to podcast ads in the United States in 2017, by gender
- Frequency of feeling disturbed by advertisement in podcasts in the UK 2017
- Reaction to advertisement in podcasts in the UK 2017
- Website visits after podcast ads in the United States in 2017, by age
- Website visits/voucher campaigns after podcast ad in the United States in 2017, by ge
- Frequency of listening to podcasts in the United States in 2017, by gender
- Paying for podcasts in the United States in 2017, by gender
- Paying for podcasts in the United States in 2017, by age
- Advertisement medium for electronic cigarettes in the EU-28 in 2014
- Timing of advertisement in podcasts in the UK 2017
- Effectiveness of advertisement in podcasts in the UK 2017
- Willingness to pay to avoid advertisement in podcasts in the UK 2017
- Willingness to pay for no ads in podcasts in the United States in 2017, by gender
Statistics on "Podcasting in the U.S."
- Number of podcast listeners in the United States from 2014 to 2022 (in millions)
- Number of podcasts subscribed to by consumers in the United States as of February 2018
- Reach of podcasts on a typical weekday in the United States as of January 2018, by daypart
- Share of consumers who have listened to selected media in the past month in the United States in 2017
- Share of U.S. population that have listened to an audio podcast in the last month from 2008 to 2018
- Percentage of consumers who have ever listened to audio podcasts in the United States from 2006 to 2018
- Annual cumulative podcast listening time in the United States from 2014 to 2021 (in hours)
- Share of adults who have ever heard of the term "podcast" in the United States as of March 2017
- Percentage of consumers who are aware of podcasting in the United States from 2006 to 2018
- Preferred podcast providers among adults in the United States as of March 2017
- Leading podcast genres in the United States in 2017, by share of total podcasts
- Leading podcast publishers in the United States in March 2019, by unique monthly audience (in millions)
- Leading podcast publishers worldwide in March 2019, by unique streams and downloads (in millions)
- Leading podcasts occasionally listened to in the United States as of March 2017
- Average unique weekly users of National Public Radio (NPR) podcasts from 2014 to 2017 (in millions)
- Programs used to play podcasts by adults in the United States as of March 2017
- Number of users who have listened to a podcast in the past month in the United States from 2014 to 2017, by device (in millions)
- Number of households with a fan of podcasts in the United States in August 2018, by genre (in millions)
- Leading locations for listening to podcasts by podcast users in the United States as of February 2018
- Average length of podcasts played by adults in the United States as of March 2017
- Preferred devices for playing podcasts among adults in the United States as of March 2017
- Sources used for discovering new podcasts among weekly podcast listeners in the United States as of July 2018
- Factors that would lead to increased podcast consumption in the United States in 2017
- Share of podcast listeners who use the increased playback speed feature in the United States as of February 2018
- Leading topics podcast listeners would be willing to pay money for in the United States as of March 2017
- Share of household members in the United States who watched or listened to podcasts on their computer in 2018, by income
- Share of people who listen to podcasts on a monthly basis in the United States from 2014 to 2018, by age group
- Share of people who listen to podcasts on a monthly basis in the United States from 2014 to 2018, by gender
- Frequency of listening to podcasts in the United States as of March 2017, by age group
- Frequency of using paid podcast services in the U.S. 2017, by age group
- Frequency of using free podcast services in the U.S. 2017, by age group
- Podcast advertising revenue in the United States from fiscal year 2016 to 2020 (in million U.S. dollars)
- Quarterly podcast advertising revenue in the United States from 1st quarter 2015 to 4th quarter 2017 (in million U.S. dollars)
- Share of podcast listeners who have ever visited the website of an advertised company or product or taken part in an advertised voucher campaign when listening to a podcast in the United States as of March 2017
- Frequency of podcast listeners feeling that they are being disturbed by advertisements when listening to a podcast in the United States as of March 2017
- Share of podcast listeners who have ever bought a product or a brand after listening to an advertisement for it during a podcast in the United States as of March 2017
- Leading reactions to ads in podcasts in the United States as of March 2017
- Attitudes towards ads among podcast listeners in the United States as of July 2018
- Willingness to pay for no ads in podcasts in the United States as of March 2017
- In your opinion, when are advertisements during podcasts least disturbing?
- Would you be willing to pay in order to listen to podcasts without advertisements?
- How often do you feel disturbed by advertisements when listening to a podcast?
- How often do you feel disturbed by advertisements when listening to a podcast?
- How do you react to advertisements in a podcast?
- Have you ever bought a product or a brand after listening to an advertisement for it during a podcast?
- How do you react to advertisements in a podcast?
- Have you ever bought a product or a brand after listening to an advertisement for it during a podcast?
- How often do you feel disturbed by advertisement when listening to a podcast?
- How do you react to advertisement in a podcast?
- Did you ever visit the website of an advertised company or product or have you ever taken part in an advertised voucher campaign when listening to a podcast?
- Did you ever visit the website of an advertised company or product or have you ever taken part in an advertised voucher campaign when listening to a podcast?
- Frequency of listening to podcasts in the United States as of March 2017, by gender
- Have you ever paid to listen to a podcast?
- Have you ever paid to listen to a podcast?
- Where have you seen, read or heard advertisements or promotions for electronic cigarettes or any similar devices?
- In your opinion, when is advertisement least disturbing?
- Have you ever visited the website of an advertised company or product or have you ever taken part in an advertised voucher campaign when listening to a podcast?
- Would you be willing to pay in order to listen to podcasts without advertisement?
- Would you be willing to pay in order to listen to podcasts without advertisements?
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