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Leading U.S. retail websites for beauty product search and shopping 2016
Leading U.S. retail websites for beauty product search and shopping 2016
Most popular retail websites for searching for and purchasing beauty and personal products in the United States in October 2016
This statistic presents the most popular retail websites for searching for and purchasing beauty and personal care products in the United States in October 2016. According to findings, Amazon was reported as the most popular retail website for searching and purchasing beauty products with a recorded search and purchase reach of 69 percent of online shoppers. In comparison, Sephora came in second behind Amazon with a reported reach of 41 percent.
Most popular retail websites for searching for and purchasing beauty and personal products in the United States in October 2016
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| Reach among online shoppers | |
|---|---|
| Amazon | 69% |
| Sephora | 41% |
| Ulta | 37% |
| Walmart | 36% |
| Macy's | 33% |
| Target | 33% |
| Walgreens | 25% |
| CVS | 25% |
| JCPenny | 17% |
| eBay | 17% |
| Reach among online shoppers | |
|---|---|
| Amazon | 69% |
| Sephora | 41% |
| Ulta | 37% |
| Walmart | 36% |
| Macy's | 33% |
| Target | 33% |
| Walgreens | 25% |
| CVS | 25% |
| JCPenny | 17% |
| eBay | 17% |
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This statistic presents the most popular retail websites for searching for and purchasing beauty and personal care products in the United States in October 2016. According to findings, Amazon was reported as the most popular retail website for searching and purchasing beauty products with a recorded search and purchase reach of 69 percent of online shoppers. In comparison, Sephora came in second behind Amazon with a reported reach of 41 percent.
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- Show publisher information
- Release date
- August 2017
- Region
- United States
- Survey time period
- 2016
- Number of respondents
- 800 respondents
- Special properties
- online shoppers
- Supplementary notes
- Market share based on the fragrance, face makeup, eye makeup, lip makeup, and nail care categories.
Source
- Show sources information
- Show publisher information
- Release date
- August 2017
More information
- Region
- United States
- Survey time period
- 2016
- Number of respondents
- 800 respondents
- Special properties
- online shoppers
- Supplementary notes
- Market share based on the fragrance, face makeup, eye makeup, lip makeup, and nail care categories.
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