Understanding the meat industry
The leading meat products consumed in the country are chicken and pork based. In 2021, the pork consumption per capita in the Philippines was about 10.66 kilograms per person, while 14.05 kilograms of poultry meat per capita were consumed per person.
Despite the growing market for the meat industry, a critical virus strain outbreak should be considered by businesses venturing into the meat industry. For hog raisers, swine flu can be a threat to pork production, and salmonella bacteria for chicken meat producers. Compliance with the provisions on food safety is vital. As such, those in the meat shop business must stick to the regulations of the meat inspection code of the Philippines.
The domestic retail price of lean pork meat from hog livestock in the Philippines has seen a yearly increase, amounting to approximately 312 Philippine pesos per kilogram.
In situations where animal feeds are in a shortage due to adverse weather conditions, or rising fuel prices halt the deliveries of meat, ripple effects are manifested mainly in pricing. However, a large quantity of hogs has still been slaughtered for meat production in the Philippines. In this case, consumers' interest in purchasing meat steers the increasing domestic price of the market.