FMCG market in the Philippines - statistics & facts

Key insights

FMCG segment with the highest YoY value change in the Philippines
Home care
Segment with the highest household final consumption expenditure in the Philippines
Food and non-alcoholic beverage
FMCG sales channel with the highest market share in the Philippines
Traditional trade

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Overview

Key segment: Food

Key segment: Alcoholic beverage

Key segment: Non-alcoholic beverage

Key segment: Cosmetics and personal care

Key segment: Pet food

Brand preference

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