Types of websites used to conduct research before a purchase France 2015

This statistic represents the types of websites that were used the most to obtain information before a purchase in France in 2015. Nearly 40% of the respondents said that they had often resorted to commercial websites of brands or professionals.

Most used types of websites for researching information prior to a purchase in France in 2015 *

OftenSometimesRarelyNeverNot concerned / not pronounced
Merchant websites of brands or professionals38%43%13%5%1%
Portals / search engines45%34%13%7%1%
Price comparators19%34%29%17%1%
Blogs and forums13%31%30%23%3%
Social networks4%12%21%55%8%
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Release date

October 2015



Survey time period

July 21-23, 2015

Number of respondents

968 respondents

Age group

18-35 years

Special properties

internet at least rarely inquiring on the Internet

Method of interview

Online survey

Supplementary notes

* The question was formulated by the source as follows: "And consult you, to inquire before a purchase ..."

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