E-commerce: expected growth by channel and country in Europe 2015-2016

This chart highlights the growth rate of e-commerce in Europe between 2015 and 2016, by channel and country. In France, it was expected that online commerce from smartphone increases by just over 40 percent between these two years.

E-commerce growth rate expected for 2016 in Europe, by channel and country

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Release date

March 2016


France, Germany, Italy, Netherlands, Poland, Spain, Sweden, United Kingdom (Great Britain)

Survey time period


Supplementary notes

The source adds the following information: "The definition of retail sale in this report takes into account sales made to the final consumer in stores or on the Internet and excludes the ticket, holiday, insurance, financial services, car and catering categories. "

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Statistics on "Online shopping in Italy "

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