M-commerce: number of annual transactions per buyer in Europe, by country 2015

This statistic shows the number of annual transactions per mobile buyer in Europe in 2015, depending on the country. We note in particular that French buyers had made more than ten mobile transactions on average.

Number of annual transactions per mobile buyer in Europe in 2015, by country

Number of annual transactions per mobile buyer
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Sources

Release date

March 2016

Region

France, Germany, Italy, Netherlands, Poland, Spain, Sweden, United Kingdom (Great Britain)

Survey time period

January 2016

Supplementary notes

The source adds the following information: "The definition of" retail sale in this report takes into account sales made to the final consumer in stores or on the Internet and excludes ticket, holiday, insurance, financial services, cars and catering categories. "

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