According to Zenith Media in 2020, the growth in advertisement spend in the Middle East and North Africa was minus 8.2 percent. During this period the total spending on advertisement across all segments in the region was over eight billion U.S. dollars.
Growth in advertisement expenditure in the Middle East and North Africa from 2010 to 2024
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Zenith. (December 14, 2021). Growth in advertisement expenditure in the Middle East and North Africa from 2010 to 2024 [Graph]. In Statista. Retrieved June 29, 2022, from https://www.statista.com/statistics/799861/mena-growth-in-advertising-spending/
Zenith. "Growth in advertisement expenditure in the Middle East and North Africa from 2010 to 2024." Chart. December 14, 2021. Statista. Accessed June 29, 2022. https://www.statista.com/statistics/799861/mena-growth-in-advertising-spending/
Zenith. (2021). Growth in advertisement expenditure in the Middle East and North Africa from 2010 to 2024. Statista. Statista Inc.. Accessed: June 29, 2022. https://www.statista.com/statistics/799861/mena-growth-in-advertising-spending/
Zenith. "Growth in Advertisement Expenditure in The Middle East and North Africa from 2010 to 2024." Statista, Statista Inc., 14 Dec 2021, https://www.statista.com/statistics/799861/mena-growth-in-advertising-spending/
Zenith, Growth in advertisement expenditure in the Middle East and North Africa from 2010 to 2024 Statista, https://www.statista.com/statistics/799861/mena-growth-in-advertising-spending/ (last visited June 29, 2022)