African American movie fans were particularly interested in the film beforehand due to its casting decisions and its commentary on social justice. Only 13 percent of African-Americans stated that they never planned to watch the film.
In the film’s opening weekend, African Americans accounted for around 37 percent of all ticket buyers for Marvel’s ‘Black Panther’. Although the film was eagerly anticipated by all audiences, Viewership of Marvel’s Black Panther in its opening weekend in the United States in February 2018, by ethnicity
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Statistics on Marvel in the U.S.
Box office
7
- Basic Statistic Global box office revenue of the most successful movies of all time as of 2022
- Premium Statistic Highest-grossing film franchises and series 2022
- Premium Statistic Highest-grossing movie franchises and series in the U.S. & Canada 2022
- Basic Statistic Top opening weekends at the box office in the U.S. & Canada 2022
- Premium Statistic Marvel Comics films: production costs and global box office revenue 2002-2022
- Basic Statistic The Spider-Man series: domestic and global box office revenue 2019
- Basic Statistic The Iron Man series: domestic and global box office revenue 2018
Home video
5
- Premium Statistic Bestselling video titles in the U.S. 2021
- Basic Statistic Top-selling DVDs in the U.S. in 2022
- Premium Statistic Bestselling Blu-rays in the U.S. 2021
- Premium Statistic DVD sales revenue in the U.S. in 2021
- Premium Statistic Bestselling Blu-rays in the U.S. 2020, by consumer spending
Comics and graphic novels
8
- Basic Statistic Best-selling American single-issue comic books of all time in the U.S. 2019
- Premium Statistic Comic sales to stores in North America 2022
- Premium Statistic Best-sellers: comic books in North America 2021
- Premium Statistic Sales of graphic novels to comic stores in North America 2022
- Premium Statistic Best-selling graphic novels in North America 2021
- Premium Statistic Comic publisher: store market share in the U.S. 2022
- Premium Statistic Comic publisher: store market share in the U.S. 2019
- Premium Statistic Fans of Marvel Comics in the U.S. 2019, by age group
Consumer perspectives
7
- Premium Statistic Marvel vs. DC preference 2018, by media type
- Premium Statistic Marvel Studios movie viewership in the U.S. 2018
- Premium Statistic Most recognizable superheroes in the U.S. 2019
- Premium Statistic Reasons for watching Avengers: Endgame in the U.S. 2019
- Premium Statistic Familiarity with Marvel's 'Avengers' movies in the U.S. 2019, by age group
- Premium Statistic Favorability of Marvel superheroes in the U.S. 2018
- Basic Statistic Favorite characters created by Stan Lee U.S. 2018
Accolades
3
Further related statistics
20
- Black Panther movie viewership in the U.S. 2018, by gender
- Marvel Studios movie viewership in the U.S. 2018, by age
- Marvel's Black Panther viewership plans in the U.S. 2018, by age
- Marvel's Black Panther viewership plans in the U.S. 2018, by ethnicity
- Marvel Studios movie viewership in the U.S. 2018, by gender
- Contributing factors for watching Marvel's Black Panther in the U.S. 2018
- Contributing factors for watching Black Panther in the U.S. 2018, by ethnicity
- Iron Man favorability in the U.S. 2018
- Black Panther favorability in the U.S. 2018
- Thor favorability in the U.S. 2018
- Public awareness about the Marvel Studios’ movie "Black Panther" in the U.S. 2018
- Spider-Man favorability in the U.S. 2018
- Intentions of watching Avengers: Endgame in the U.S. 2019
- Most interesting characters in Avengers: Endgame in the U.S. 2019
- Captain America favorability in the U.S. 2018
- Relatability of characters in superhero movies in the U.S. 2018
- Relatability of characters in superhero movies in the U.S. 2018, by age
- Childrens' favorite superheroes in Australia 2018
- Influence of movie-goer reviews in the U.S. 2017, by age
- Influence of movie critic reviews in the U.S. 2017, by age
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Statistics
- Black Panther movie viewership in the U.S. 2018, by gender
- Marvel Studios movie viewership in the U.S. 2018, by age
- Marvel's Black Panther viewership plans in the U.S. 2018, by age
- Marvel's Black Panther viewership plans in the U.S. 2018, by ethnicity
- Marvel Studios movie viewership in the U.S. 2018, by gender
- Contributing factors for watching Marvel's Black Panther in the U.S. 2018
- Contributing factors for watching Black Panther in the U.S. 2018, by ethnicity
- Iron Man favorability in the U.S. 2018
- Black Panther favorability in the U.S. 2018
- Thor favorability in the U.S. 2018
- Public awareness about the Marvel Studios’ movie "Black Panther" in the U.S. 2018
- Spider-Man favorability in the U.S. 2018
- Intentions of watching Avengers: Endgame in the U.S. 2019
- Most interesting characters in Avengers: Endgame in the U.S. 2019
- Captain America favorability in the U.S. 2018
- Relatability of characters in superhero movies in the U.S. 2018
- Relatability of characters in superhero movies in the U.S. 2018, by age
- Childrens' favorite superheroes in Australia 2018
- Influence of movie-goer reviews in the U.S. 2017, by age
- Influence of movie critic reviews in the U.S. 2017, by age
Forbes. (February 20, 2018). Viewership of Marvel’s Black Panther in its opening weekend in the United States in February 2018, by ethnicity [Graph]. In Statista. Retrieved February 04, 2023, from https://www.statista.com/statistics/809385/black-panther-viewers-ethnicity/
Forbes. "Viewership of Marvel’s Black Panther in its opening weekend in the United States in February 2018, by ethnicity." Chart. February 20, 2018. Statista. Accessed February 04, 2023. https://www.statista.com/statistics/809385/black-panther-viewers-ethnicity/
Forbes. (2018). Viewership of Marvel’s Black Panther in its opening weekend in the United States in February 2018, by ethnicity. Statista. Statista Inc.. Accessed: February 04, 2023. https://www.statista.com/statistics/809385/black-panther-viewers-ethnicity/
Forbes. "Viewership of Marvel’s Black Panther in Its Opening Weekend in The United States in February 2018, by Ethnicity." Statista, Statista Inc., 20 Feb 2018, https://www.statista.com/statistics/809385/black-panther-viewers-ethnicity/
Forbes, Viewership of Marvel’s Black Panther in its opening weekend in the United States in February 2018, by ethnicity Statista, https://www.statista.com/statistics/809385/black-panther-viewers-ethnicity/ (last visited February 04, 2023)
Viewership of Marvel’s Black Panther in its opening weekend in the United States in February 2018, by ethnicity [Graph], Forbes, February 20, 2018. [Online]. Available: https://www.statista.com/statistics/809385/black-panther-viewers-ethnicity/