This statistic presents the share of U.S. dating app users who were willing to pay for premium features on dating apps or websites, by ethnicity. During the January 2018 survey period, across all ethnicity groups, most dating app users stated that they would not pay premium fees, with 36 percent of Hispanic users stating such outcome, and 55 percent of those under other ethnicity expressing similarly.
Users willingness to pay for premium fees for dating apps or services in the United States as of January 2018, by ethnicity
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Morning Consult. (February 16, 2018). Users willingness to pay for premium fees for dating apps or services in the United States as of January 2018, by ethnicity [Graph]. In Statista. Retrieved September 19, 2024, from https://www.statista.com/statistics/809434/us-spending-willingness-for-adult-dating-website-or-app-membership/
Morning Consult. "Users willingness to pay for premium fees for dating apps or services in the United States as of January 2018, by ethnicity." Chart. February 16, 2018. Statista. Accessed September 19, 2024. https://www.statista.com/statistics/809434/us-spending-willingness-for-adult-dating-website-or-app-membership/
Morning Consult. (2018). Users willingness to pay for premium fees for dating apps or services in the United States as of January 2018, by ethnicity. Statista. Statista Inc.. Accessed: September 19, 2024. https://www.statista.com/statistics/809434/us-spending-willingness-for-adult-dating-website-or-app-membership/
Morning Consult. "Users Willingness to Pay for Premium Fees for Dating Apps or Services in The United States as of January 2018, by Ethnicity." Statista, Statista Inc., 16 Feb 2018, https://www.statista.com/statistics/809434/us-spending-willingness-for-adult-dating-website-or-app-membership/
Morning Consult, Users willingness to pay for premium fees for dating apps or services in the United States as of January 2018, by ethnicity Statista, https://www.statista.com/statistics/809434/us-spending-willingness-for-adult-dating-website-or-app-membership/ (last visited September 19, 2024)
Users willingness to pay for premium fees for dating apps or services in the United States as of January 2018, by ethnicity [Graph], Morning Consult, February 16, 2018. [Online]. Available: https://www.statista.com/statistics/809434/us-spending-willingness-for-adult-dating-website-or-app-membership/