Online dating worldwide - Statistics & Facts
Key insights
- Online dating services revenue worldwide in 2022
- 2.86bn USD

Detailed statistics
Digital Market Outlook: dating services revenues worldwide 2020-2030
- Online dating average revenue per user (ARPU) worldwide in 2022
- 7.81 USD

Detailed statistics
Digital Market Outlook: online dating ARPU worldwide 2017-2027
- Country with the largest online dating revenue in 2022
- United States

Detailed statistics
Digital Market Outlook: global revenue of online dating markets 2022, by country
Editor’s Picks Current statistics on this topic
Current statistics on this topic
Related topics
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Overview
6
- Premium Statistic Digital Market Outlook: dating services revenues worldwide 2020-2030
- Premium Statistic Digital Market Outlook: global revenue of online dating markets 2022, by country
- Premium Statistic Revenue of the online dating industry in Europe 2018-2028
- Premium Statistic Revenue of the online dating industry in the U.S. 2018-2028
- Premium Statistic Digital Market Outlook: online dating ARPU worldwide 2017-2027
- Premium Statistic U.S. catfishing scams reported losses 2017-2021
Overview
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Premium Statistic
Digital Market Outlook: dating services revenues worldwide 2020-2030
Digital Market Outlook: dating services revenues worldwide 2020-2030
Dating services revenue worldwide from 2020 to 2030 (in billion U.S. dollars)
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Premium Statistic
Digital Market Outlook: global revenue of online dating markets 2022, by country
Digital Market Outlook: global revenue of online dating markets 2022, by country
Revenue of leading online dating markets worldwide as of 2022, by country (in million U.S. dollars)
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Premium Statistic
Revenue of the online dating industry in Europe 2018-2028
Revenue of the online dating industry in Europe 2018-2028
Revenue of the online dating industry in Europe 2018-2028 (in million U.S. dollars)
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Premium Statistic
Revenue of the online dating industry in the U.S. 2018-2028
Revenue of the online dating industry in the U.S. 2018-2028
Revenue of the online dating industry in the U.S. 2018-2028 (in billion U.S. dollars)
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Premium Statistic
Digital Market Outlook: online dating ARPU worldwide 2017-2027
Digital Market Outlook: online dating ARPU worldwide 2017-2027
Online dating average revenue per user (ARPU) worldwide from 2017 to 2027 (in U.S. dollars)
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Premium Statistic
U.S. catfishing scams reported losses 2017-2021
U.S. catfishing scams reported losses 2017-2021
Reported losses from romance scams in the United States from 2017 to 2021 (in million U.S. dollars)
Users
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- Premium Statistic Digital Market Outlook: dating service users worldwide 2020-2030, by segment
- Premium Statistic Digital Market Outlook: dating service reach worldwide 2017-2027, by segment
- Premium Statistic Digital Market Outlook: global reach of online dating services 2022, by country
- Premium Statistic Digital Market Outlook: U.S. online dating service users 2027
- Premium Statistic Digital Market Outlook: Europe online dating service users 2027
- Basic Statistic Worldwide mobile app use for meeting romantic partners 2021
- Premium Statistic U.S. smartphone dating app users 2019-2023
Users
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Premium Statistic
Digital Market Outlook: dating service users worldwide 2020-2030, by segment
Digital Market Outlook: dating service users worldwide 2020-2030, by segment
Number of dating service users worldwide from 2020 to 2030, by segment (in millions)
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Premium Statistic
Digital Market Outlook: dating service reach worldwide 2017-2027, by segment
Digital Market Outlook: dating service reach worldwide 2017-2027, by segment
Penetration rate of dating services worldwide from 2017 to 2027, by segment (in millions)
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Premium Statistic
Digital Market Outlook: global reach of online dating services 2022, by country
Digital Market Outlook: global reach of online dating services 2022, by country
User penetration rate for online dating services worldwide as of June 2022, by country
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Premium Statistic
Digital Market Outlook: U.S. online dating service users 2027
Digital Market Outlook: U.S. online dating service users 2027
Number of online dating service users in the United States from 2017 to 2027 (in millions)
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Premium Statistic
Digital Market Outlook: Europe online dating service users 2027
Digital Market Outlook: Europe online dating service users 2027
Number of online dating service users in Europe from 2017 to 2027 (in millions)
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Basic Statistic
Worldwide mobile app use for meeting romantic partners 2021
Worldwide mobile app use for meeting romantic partners 2021
Share of mobile app users from selected countries who met their current romantic partner via their mobile device 2021
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Premium Statistic
U.S. smartphone dating app users 2019-2023
U.S. smartphone dating app users 2019-2023
Number of smartphone dating app users in the United States from 2019 to 2023 (in millions)
Benchmark
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- Premium Statistic Digital Market Outlook: global dating services market share 2022
- Premium Statistic Digital Market Outlook: Africa dating services market share 2022
- Premium Statistic Digital Market Outlook: Americas dating services market share 2022
- Premium Statistic Digital Market Outlook: Asia dating services market share 2022
- Premium Statistic Digital Market Outlook: Europe dating services market share 2022
- Premium Statistic Digital Market Outlook: Australia and Oceania dating services market share 2022
- Basic Statistic Most downloaded dating apps worldwide 2022
- Basic Statistic Top grossing dating apps worldwide 2022
- Premium Statistic Monthly download growth of most popular dating apps 2022
- Premium Statistic Most popular dating sites worldwide 2022, by visits
- Premium Statistic Fee-based online dating usage in the U.S. 2022
- Premium Statistic Fee-based online dating usage by brand in the U.S. 2022
Benchmark
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Premium Statistic
Digital Market Outlook: global dating services market share 2022
Digital Market Outlook: global dating services market share 2022
Brand market share of leading online dating services worldwide as of October 2022
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Premium Statistic
Digital Market Outlook: Africa dating services market share 2022
Digital Market Outlook: Africa dating services market share 2022
Brand market share of online dating services in Africa as of October 2022
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Premium Statistic
Digital Market Outlook: Americas dating services market share 2022
Digital Market Outlook: Americas dating services market share 2022
Brand market share of online dating services in the Americas as of October 2022
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Premium Statistic
Digital Market Outlook: Asia dating services market share 2022
Digital Market Outlook: Asia dating services market share 2022
Brand market share of online dating services in Asia as of October 2022
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Premium Statistic
Digital Market Outlook: Europe dating services market share 2022
Digital Market Outlook: Europe dating services market share 2022
Brand market share of online dating services in Europe as of October 2022
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Premium Statistic
Digital Market Outlook: Australia and Oceania dating services market share 2022
Digital Market Outlook: Australia and Oceania dating services market share 2022
Brand market share of online dating services in Australia and Oceania as of October 2022
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Basic Statistic
Most downloaded dating apps worldwide 2022
Most downloaded dating apps worldwide 2022
Most popular dating apps worldwide in 2022, by downloads
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Basic Statistic
Top grossing dating apps worldwide 2022
Top grossing dating apps worldwide 2022
Most popular dating apps worldwide in 2022, by revenue (in U.S. dollars)
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Premium Statistic
Monthly download growth of most popular dating apps 2022
Monthly download growth of most popular dating apps 2022
Month-over-month increase in leading dating app downloads in selected countries in January 2022
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Premium Statistic
Most popular dating sites worldwide 2022, by visits
Most popular dating sites worldwide 2022, by visits
Most popular online dating websites worldwide in April 2022, by average monthly visits (in millions)
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Premium Statistic
Fee-based online dating usage in the U.S. 2022
Fee-based online dating usage in the U.S. 2022
Fee-based online dating usage in the U.S. in 2022
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Premium Statistic
Fee-based online dating usage by brand in the U.S. 2022
Fee-based online dating usage by brand in the U.S. 2022
Fee-based online dating usage by brand in the U.S. in 2022
Leading services
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- Premium Statistic Monthly downloads of Tinder 2018-2022, by region
- Premium Statistic Monthly IAP revenue of Tinder 2018-2022, by region
- Premium Statistic Tinder: annual direct revenue 2015-2022
- Basic Statistic Match Group: quarterly paid users count 2020-2023
- Basic Statistic Match Group: quarterly paid member count 2020-2023, by region
- Basic Statistic Bumble: quarterly paying users worldwide as of Q1 2023, by app
- Premium Statistic Monthly downloads of Bumble 2018-2021, by region
Leading services
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Premium Statistic
Monthly downloads of Tinder 2018-2022, by region
Monthly downloads of Tinder 2018-2022, by region
Monthly downloads of Tinder from January 2018 to September 2022, by region
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Premium Statistic
Monthly IAP revenue of Tinder 2018-2022, by region
Monthly IAP revenue of Tinder 2018-2022, by region
Monthly in-app purchase revenue of Tinder from January 2018 to September 2022, by region (in U.S. dollars)
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Premium Statistic
Tinder: annual direct revenue 2015-2022
Tinder: annual direct revenue 2015-2022
Annual direct revenue of Tinder from 2015 to 2022 (in million U.S. dollars)
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Basic Statistic
Match Group: quarterly paid users count 2020-2023
Match Group: quarterly paid users count 2020-2023
Number of paid users registered to the Match Group from 2nd quarter 2020 to 1st quarter 2023 (in 1,000s)
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Basic Statistic
Match Group: quarterly paid member count 2020-2023, by region
Match Group: quarterly paid member count 2020-2023, by region
Number of paid subscribers registered to the Match Group from 2nd quarter 2020 to 1st quarter 2023, by region (in 1,000s)
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Basic Statistic
Bumble: quarterly paying users worldwide as of Q1 2023, by app
Bumble: quarterly paying users worldwide as of Q1 2023, by app
Number of paying Bumble Inc. users worldwide as of 1st quarter 2023, by app (in 1,000s)
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Premium Statistic
Monthly downloads of Bumble 2018-2021, by region
Monthly downloads of Bumble 2018-2021, by region
Monthly downloads of Bumble from 2018 to 2021, by region
U.S.: Online dating brands
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- Basic Statistic Most well-known dating services in the United States 2022
- Premium Statistic Tinder brand profile in the United States 2022
- Premium Statistic Match brand profile in the United States 2022
- Premium Statistic eHarmony brand profile in the United States 2022
- Premium Statistic Plenty of Fish brand profile in the United States 2022
- Premium Statistic Bumble brand profile in the United States 2022
- Premium Statistic Grindr brand profile in the United States 2022
- Premium Statistic OkCupid brand profile in the United States 2022
- Premium Statistic Zoosk brand profile in the United States 2022
- Premium Statistic Ashley Madison brand profile in the United States 2022
- Premium Statistic Hinge brand profile in the United States 2022
U.S.: Online dating brands
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Basic Statistic
Most well-known dating services in the United States 2022
Most well-known dating services in the United States 2022
Leading dating services ranked by brand awareness in the United States in 2022
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Premium Statistic
Tinder brand profile in the United States 2022
Tinder brand profile in the United States 2022
Tinder brand awareness, usage, popularity, loyalty, and buzz among dating service users in the United States in 2022
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Premium Statistic
Match brand profile in the United States 2022
Match brand profile in the United States 2022
Match brand awareness, usage, popularity, loyalty, and buzz among dating service users in the United States in 2022
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Premium Statistic
eHarmony brand profile in the United States 2022
eHarmony brand profile in the United States 2022
eHarmony brand awareness, usage, popularity, loyalty, and buzz among dating service users in the United States in 2022
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Premium Statistic
Plenty of Fish brand profile in the United States 2022
Plenty of Fish brand profile in the United States 2022
Plenty of Fish brand awareness, usage, popularity, loyalty, and buzz among dating service users in the United States in 2022
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Premium Statistic
Bumble brand profile in the United States 2022
Bumble brand profile in the United States 2022
Bumble brand awareness, usage, popularity, loyalty, and buzz among dating service users in the United States in 2022
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Premium Statistic
Grindr brand profile in the United States 2022
Grindr brand profile in the United States 2022
Grindr brand awareness, usage, popularity, loyalty, and buzz among dating service users in the United States in 2022
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Premium Statistic
OkCupid brand profile in the United States 2022
OkCupid brand profile in the United States 2022
OkCupid brand awareness, usage, popularity, loyalty, and buzz among dating service users in the United States in 2022
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Premium Statistic
Zoosk brand profile in the United States 2022
Zoosk brand profile in the United States 2022
Zoosk brand awareness, usage, popularity, loyalty, and buzz among dating service users in the United States in 2022
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Premium Statistic
Ashley Madison brand profile in the United States 2022
Ashley Madison brand profile in the United States 2022
Ashley Madison brand awareness, usage, popularity, loyalty, and buzz among dating service users in the United States in 2022
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Premium Statistic
Hinge brand profile in the United States 2022
Hinge brand profile in the United States 2022
Hinge brand awareness, usage, popularity, loyalty, and buzz among dating service users in the United States in 2022
UK: Online dating brands
12
- Basic Statistic Most well-known dating services in the UK 2022
- Premium Statistic Tinder brand profile in the UK 2022
- Premium Statistic Match brand profile in the UK 2022
- Premium Statistic Plenty of Fish brand profile in the UK 2022
- Premium Statistic eHarmony brand profile in the UK 2022
- Premium Statistic Bumble brand profile in the UK 2022
- Premium Statistic Grindr brand profile in the UK 2022
- Premium Statistic Badoo brand profile in the UK 2022
- Premium Statistic Hinge brand profile in the UK 2022
- Premium Statistic EliteSingles brand profile in the UK 2022
- Premium Statistic Zoosk brand profile in the UK 2022
- Premium Statistic OkCupid brand profile in the UK 2022
UK: Online dating brands
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Basic Statistic
Most well-known dating services in the UK 2022
Most well-known dating services in the UK 2022
Leading dating services ranked by brand awareness in the United Kingdom in 2022
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Premium Statistic
Tinder brand profile in the UK 2022
Tinder brand profile in the UK 2022
Tinder brand awareness, usage, popularity, loyalty, and buzz among dating service users in the UK in 2022
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Premium Statistic
Match brand profile in the UK 2022
Match brand profile in the UK 2022
Match brand awareness, usage, popularity, loyalty, and buzz among dating service users in the UK in 2022
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Premium Statistic
Plenty of Fish brand profile in the UK 2022
Plenty of Fish brand profile in the UK 2022
Plenty of Fish brand awareness, usage, popularity, loyalty, and buzz among dating service users in the UK in 2022
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Premium Statistic
eHarmony brand profile in the UK 2022
eHarmony brand profile in the UK 2022
eHarmony brand awareness, usage, popularity, loyalty, and buzz among dating service users in the UK in 2022
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Premium Statistic
Bumble brand profile in the UK 2022
Bumble brand profile in the UK 2022
Bumble brand awareness, usage, popularity, loyalty, and buzz among dating service users in the UK in 2022
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Premium Statistic
Grindr brand profile in the UK 2022
Grindr brand profile in the UK 2022
Grindr brand awareness, usage, popularity, loyalty, and buzz among dating service users in the UK in 2022
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Premium Statistic
Badoo brand profile in the UK 2022
Badoo brand profile in the UK 2022
Badoo brand awareness, usage, popularity, loyalty, and buzz among dating service users in the UK in 2022
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Premium Statistic
Hinge brand profile in the UK 2022
Hinge brand profile in the UK 2022
Hinge brand awareness, usage, popularity, loyalty, and buzz among dating service users in the UK in 2022
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Premium Statistic
EliteSingles brand profile in the UK 2022
EliteSingles brand profile in the UK 2022
EliteSingles brand awareness, usage, popularity, loyalty, and buzz among dating service users in the UK in 2022
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Premium Statistic
Zoosk brand profile in the UK 2022
Zoosk brand profile in the UK 2022
Zoosk brand awareness, usage, popularity, loyalty, and buzz among dating service users in the UK in 2022
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Premium Statistic
OkCupid brand profile in the UK 2022
OkCupid brand profile in the UK 2022
OkCupid brand awareness, usage, popularity, loyalty, and buzz among dating service users in the UK in 2022
Spotlight: catfishing
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- Basic Statistic U.S. adults on potential catfish interaction 2022
- Basic Statistic U.S. adults who have interacted with a catfish on social media 2022, by gender
- Basic Statistic U.S. adults who have seen, read or heard of catfishing 2022, by age
- Basic Statistic U.S. adults who have sent money to a catfish 2022, by gender
- Basic Statistic U.S. adults on the legality of creating fake online personas 2022
- Basic Statistic U.S. adults on social media company catfishing responsibilities 2022
- Premium Statistic U.S. catfishing scams reported losses 2017-2021
Spotlight: catfishing
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Basic Statistic
U.S. adults on potential catfish interaction 2022
U.S. adults on potential catfish interaction 2022
Share of adults in the United States who have interacted with a catfish online as of January 2022
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Basic Statistic
U.S. adults who have interacted with a catfish on social media 2022, by gender
U.S. adults who have interacted with a catfish on social media 2022, by gender
Share of adults in the United States who think they have ever interacted with a catfish on social media as of January 2022, by gender
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Basic Statistic
U.S. adults who have seen, read or heard of catfishing 2022, by age
U.S. adults who have seen, read or heard of catfishing 2022, by age
Share of adults in the United States on how much they have seen, read or heard about catfishing as of January 2022, by age group
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Basic Statistic
U.S. adults who have sent money to a catfish 2022, by gender
U.S. adults who have sent money to a catfish 2022, by gender
Share of adults in the United States who have sent money to a catfish as of January 2022, by gender
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Basic Statistic
U.S. adults on the legality of creating fake online personas 2022
U.S. adults on the legality of creating fake online personas 2022
Share of adults in the United States who think it is illegal to create a fake persona or impersonate another person on social media as of January 2022
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Basic Statistic
U.S. adults on social media company catfishing responsibilities 2022
U.S. adults on social media company catfishing responsibilities 2022
Responsibilities of social media companies regarding catfishing according to adults in the United States as of January 2022
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Premium Statistic
U.S. catfishing scams reported losses 2017-2021
U.S. catfishing scams reported losses 2017-2021
Reported losses from romance scams in the United States from 2017 to 2021 (in million U.S. dollars)
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