Annual revenue of Coolblue 2013-2018

In 2018, the total revenue of Coolblue amounted to approximately 1.35 billion euros, which is an increase of roughly 160 million euros compared to the previous year and the highest revenue in the period from 2013 to 2018. Coolblue is a Dutch e-commerce company and is one of the largest web shops in the Netherlands and Belgium. Observing the net profit, 12.1 million euros was generated by Coolblue, whereas in 2017 this was 9.1 million euros.

Usage of secondhand marketplaces

The online second-hand marketplaces Marktplaats and had the highest penetration rates. According to a survey conducted on the usage of secondhand marketplaces and sharing platforms, approximately 55 percent of the respondents indicated to use Marktplaats in 2018, whereas just over 35 percent mentioned to use the secondhand section of Looking at the age distribution of’s secondhand section users, 43 percent were aged between 40 to 64 years old, whereas 35 percent of the respondents were 20 to 39 years old.

Online shopping expenditure

Approximately one quarter of the respondents from a survey on online shopping expenditure spent 100 to 500 euros on their online services and goods in 2018. Roughly seven percent indicated to spent between 500 to 1,000 euros, whereas 5.8 percent said to purchase goods and services for 1,000 euros or more.

Total annual revenue of Coolblue from 2013 to 2018

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Release date

March 2019



Survey time period

2013 to 2018

Supplementary notes

The figures have been taken from several publications.

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Statistics on "E-commerce in the Netherlands"

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