Name: Leading websites in the electricals sector in the UK 2019, by Share of Voice
Creator: Statista

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This statistic displays the leading 20 electricals websites in the United Kingdom (UK) as of December 2019, by share of voice. According to Pi Datametrics, across the electricals sector, UK's own currys.co.uk is the leading website in terms of share of voice, accounting for 8.50 percent between October and December 2019. Following this, amazon.co.uk and argos.co.uk rank in second and third places, with voice shares of 7.27 and 5.79 percent, respectively.

Leading 20 electricals websites* in the United Kingdom (UK) as of December 2019, by share of voice**

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Release date

December 2019

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Region

United Kingdom

Survey time period

October to December, 2019

Supplementary notes

* Electricals sector includes: computing, home appliances, small appliances, smart tech and phones, and sound and vision.

** Share of Voice (SoV) refers to the search visibility of a player, as a percentage of the entire market online. This 'Market' refers to thousands of the most relevant and valuable sector-specific search terms, and the thousands of players returning for each one of those individual terms. The result is a huge sub-set of search visibility and competitor / brand performance insight. According to the source, SoV was determined by analyzing 12,011 of the most commercially valuable, category-specific search terms through Google UK.
Sample search volume was 129 million.