Share of Canadians who trust ads from selected industries 2021

Perception of trustworthiness of advertising from selected industries according to consumers in Canada as of December 2021

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Source

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Release date

January 2022

Region

Canada

Survey time period

December 2021

Number of respondents

*

Age group

18 years and older

Method of interview

Online survey

Supplementary notes

*Depending on the market the sample size varied between 513 and 2,172; the source did not provide the exact sample number for this country.
Question: Thinking specifically about the claims made for products and services in advertising, please select the three sectors which you think are the most honest/reliable in their advertising and marketing?

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