Major marketing objectives for marketing professionals in Australia 2018

This statistic depicts the results of a survey about the leading marketing objectives for marketing professionals in Australia in 2018. In this year, around 23 percent of the marketing professionals surveyed stated that increasing sales and revenue was a leading objective for them.

Leading marketing objectives for marketing professionals in Australia in 2018

Share of respondents
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Sources

Release date

July 2018

Region

Australia

Survey time period

February and March 2018

Number of respondents

300 respondents

Age group

18-64 years

Special properties

marketing professionals from Australia and New Zealand

Method of interview

Computer-assisted telephone interviews (CATI)

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