This statistic gives the results of an online survey about product presentation in influencer marketing, conducted in the U.S. in May 2019. At that time, 47 percent of respondents said that the social media influencer tagged the product or brand they subsequently bought in a picture.
How did the social media influencer present the product which you subsequently bought?
Characteristic
Share of respondents
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Statista. (January 16, 2020). How did the social media influencer present the product which you subsequently bought? [Graph]. In Statista. Retrieved July 27, 2024, from https://www.statista.com/forecasts/1088836/presentation-of-purchased-product-by-social-media-influencer-in-the-us
Statista. "How did the social media influencer present the product which you subsequently bought?." Chart. January 16, 2020. Statista. Accessed July 27, 2024. https://www.statista.com/forecasts/1088836/presentation-of-purchased-product-by-social-media-influencer-in-the-us
Statista. (2020). How did the social media influencer present the product which you subsequently bought?. Statista. Statista Inc.. Accessed: July 27, 2024. https://www.statista.com/forecasts/1088836/presentation-of-purchased-product-by-social-media-influencer-in-the-us
Statista. "How Did The Social Media Influencer Present The Product Which You Subsequently Bought?." Statista, Statista Inc., 16 Jan 2020, https://www.statista.com/forecasts/1088836/presentation-of-purchased-product-by-social-media-influencer-in-the-us
Statista, How did the social media influencer present the product which you subsequently bought? Statista, https://www.statista.com/forecasts/1088836/presentation-of-purchased-product-by-social-media-influencer-in-the-us (last visited July 27, 2024)
How did the social media influencer present the product which you subsequently bought? [Graph], Statista, January 16, 2020. [Online]. Available: https://www.statista.com/forecasts/1088836/presentation-of-purchased-product-by-social-media-influencer-in-the-us