B2B sites researched prior to purchasing according to U.S. buyers 2018

The data displays the number of B2B sites researched prior to making a purchase according to B2B buyers in the United States as of the first quarter of 2018. During the survey period, 59.5 percent of B2B buyers stated that prior to completing any purchase they researched at least two to three B2B sites, while in comparison 29.7 percent of respondents reported that they researched at least four to seven sites before making a purchase.

Number of B2B sites researched prior to making a purchase according to B2B buyers in the United States as of 1st quarter 2018

Share of respondents
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Sources

Release date

September 2018

Region

United States

Survey time period

Q1 2018

Number of respondents

110 respondents

Special properties

B2B buyers

Supplementary notes

Original question: "How many B2B sites do you research prior to making a purchase?"
Region is presumed.

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Statistics on "B2B e-commerce in the United States"

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