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Italy: value of Smart TV advertising 2016-2020

This statistic depicts the estimated value of Smart TV advertising in Italy in 2016 and 2020. According to data, the value of advertising of TVs connected to Internet amounted to ten million in 2016, while it has been forecasted that this value will reach 105 million euros in 2020.

Estimated value of advertising displayed on Smart TVs in Italy in 2016 with a forecast for 2020

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Sources

Release date

December 2018

Region

Italy

Survey time period

2016 and 2020

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