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Worldwide media perception of Unilever 2018, by characteristic
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Worldwide media perception of Unilever 2018, by characteristic
Worldwide media perception* of the Dutch brand Unilever in 2018, by characteristic
by Raynor de Best,
last edited
Mar 11, 2019
This statistic illustrates the media perception of the Dutch brand Unilever in 2018, broken down by characteristic. According to data published by Adwired, 11 percent of analyzed media content described Unilever's innovation in a positive manner.
Worldwide media perception* of the Dutch brand Unilever in 2018, by characteristic
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by Raynor de Best,
last edited
Mar 11, 2019
This statistic illustrates the media perception of the Dutch brand Unilever in 2018, broken down by characteristic. According to data published by Adwired, 11 percent of analyzed media content described Unilever's innovation in a positive manner.
- Show sources information
- As a Premium user you get access to the detailed source references and background information about this statistic.
- Show publisher information
- Release date
- February 2019
- In cooperation with:
- Region
- Worldwide, Netherlands
- Survey time period
- January 1, 2018 to December 31, 2018
- Number of respondents
- 41,241 respondents
- Supplementary notes
-
* The brands are monitored on the basis of approximately 200 distinct characteristics, which are allocated to 15 positive perceptional dimensions (value drivers) and 15 negative perceptional dimensions (risk drivers). The scale states each dimension's frequency relative to all statements about the brand in the defined time period. Together, these 15 dimensions make up the media perception
TheBrandTicker of Adwired measures how companies and brands are actually talked about, based on information gathered from print, online, and social media. Contributions (clippings) from approx. 15’000 international print, 750’000 online, and 250 million social media, as well as financial market information (market capitalization of companies) form the basis of the analysis. Social media consist primarily of blogs, Facebook, and forum contributions. Low text content like Twitter is excluded.
Missing percentage points to 100 percent are probably due to rounding.
Source
- Show sources information
- As a Premium user you get access to the detailed source references and background information about this statistic.
- Show publisher information
- Release date
- February 2019
- In cooperation with:
More information
- Region
- Worldwide, Netherlands
- Survey time period
- January 1, 2018 to December 31, 2018
- Number of respondents
- 41,241 respondents
- Supplementary notes
-
* The brands are monitored on the basis of approximately 200 distinct characteristics, which are allocated to 15 positive perceptional dimensions (value drivers) and 15 negative perceptional dimensions (risk drivers). The scale states each dimension's frequency relative to all statements about the brand in the defined time period. Together, these 15 dimensions make up the media perception
TheBrandTicker of Adwired measures how companies and brands are actually talked about, based on information gathered from print, online, and social media. Contributions (clippings) from approx. 15’000 international print, 750’000 online, and 250 million social media, as well as financial market information (market capitalization of companies) form the basis of the analysis. Social media consist primarily of blogs, Facebook, and forum contributions. Low text content like Twitter is excluded.
Missing percentage points to 100 percent are probably due to rounding.
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Statistics on "Unilever"
- Market Overview
The most important statistics
- The 100 largest companies in the world by market value in 2019 (in billion U.S. dollars)Top companies in the world by market value 2019
- Leading 50 FMCG companies worldwide in 2017, based on net sales (in million U.S. dollars)*Global net sales of the leading 50 FMCG companies 2017
- Sales of the leading consumer packaged goods (CPG) food processing companies in the United States in 2017 (in billion U.S. dollars)Leading CPG food company sales 2017
- Leading beverage companies worldwide in 2018, based on sales (in million U.S. dollars)Global beverage market: leading companies 2018, based on sales
- Most valuable food brands worldwide in 2018, based on brand value (in million U.S. dollars)Ranking of the most valuable food brands worldwide 2018
- Revenue of the leading 20 beauty manufacturers worldwide in 2018 (in billion U.S. dollars)Revenue of the leading 20 beauty manufacturers worldwide 2018
- Brand value of the leading personal care brands worldwide in 2019 (in million U.S. dollars)Brand value of the leading personal care brands worldwide 2019
- Most valuable Dutch brands in 2018, by brand value (in million U.S. dollars)Leading Dutch brands based on brand value 2018
- Key Figures of Unilever
The most important statistics
- Unilever's brand value worldwide from 2012 to 2018 (in million U.S. dollars)Global brand value of Unilever from 2012 to 2018
- Leading fast moving consumer goods (FMCG) brands worldwide in 2017, by household reach (in million Consumer Reach Points*)Most popular FMCG brands worldwide 2017
- Worldwide media perception* of the Dutch brand Unilever in 2018, by characteristicWorldwide media perception of Unilever 2018, by characteristic
- Brand value of the leading 10 cosmetic brands worldwide in 2019 (in million U.S. dollars)Brand value of the leading 10 cosmetic brands worldwide 2019
- Leading deodorant brands in the United States in 2018, based on sales (in million U.S. dollars)Leading deodorant brands in the U.S. 2018, based on sales
- Total number of Unilever employees worldwide from 2003 to 2018 (in 1,000s)*Total number of Unilever employees worldwide 2003-2018
- Brand and marketing investment of Unilever worldwide from 2014 to 2018 (in million euros)Marketing spending of Unilever 2014-2018
- Unilever's advertising spending in the United States from 2009 to 2017 (in billion U.S. dollars)Unilever: ad spend in the U.S. 2009-2017
- Financial Performance
The most important statistics
- Revenue of the Unilever Group worldwide from 2007 to 2018 (in million euros)Revenue of the Unilever Group worldwide 2007-2018
- Revenue of the Unilever Group worldwide from 2012 to 2024 (in billion U.S. dollars)*Revenue of the Unilever Group worldwide 2012-2024
- Revenue of the Unilever Group from 2011 to 2018, by region (in million euros)Revenue of the Unilever Group 2011-2018, by region
- Global revenue of the Unilever Group from 2005 to 2018, by product segment (in million euros)Revenue of the Unilever Group worldwide 2005-2018, by product segment
- Operating profit of the Unilever Group worldwide from 2007 to 2018 (in million euros)Operating profit of the Unilever Group worldwide 2007-2018
- Global operating profit of the Unilever Group from 2011 to 2018, by product segment (in million euros)Global operating profit of the Unilever Group 2011-2018, by product segment
- Unilever by Product Segment
The most important statistics
- Unilever's antiperspirants and deodorants* market share worldwide from 2012 to 2024**Unilever's antiperspirants and deodorants market share worldwide 2012-2024
- Unilever's fabric care market share worldwide from 2012 to 2024Unilever's fabric care market share worldwide 2012-2024
- Unilever's skin care and hair care market share worldwide from 2012 to 2024*Unilever's skin care and hair care market share worldwide 2012-2024
- Unilever's home care market share worldwide from 2012 to 2024*Unilever's home care market share worldwide 2012-2024
- Unilever's oral care* market share worldwide from 2012 to 2024**Unilever's oral care market share worldwide 2012-2024
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Statistics
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Statistics on "Unilever"
- The 100 largest companies in the world by market value in 2019 (in billion U.S. dollars)
- Leading 50 FMCG companies worldwide in 2017, based on net sales (in million U.S. dollars)*
- Sales of the leading consumer packaged goods (CPG) food processing companies in the United States in 2017 (in billion U.S. dollars)
- Leading beverage companies worldwide in 2018, based on sales (in million U.S. dollars)
- Most valuable food brands worldwide in 2018, based on brand value (in million U.S. dollars)
- Revenue of the leading 20 beauty manufacturers worldwide in 2018 (in billion U.S. dollars)
- Brand value of the leading personal care brands worldwide in 2019 (in million U.S. dollars)
- Most valuable Dutch brands in 2018, by brand value (in million U.S. dollars)
- Unilever's brand value worldwide from 2012 to 2018 (in million U.S. dollars)
- Leading fast moving consumer goods (FMCG) brands worldwide in 2017, by household reach (in million Consumer Reach Points*)
- Worldwide media perception* of the Dutch brand Unilever in 2018, by characteristic
- Brand value of the leading 10 cosmetic brands worldwide in 2019 (in million U.S. dollars)
- Leading deodorant brands in the United States in 2018, based on sales (in million U.S. dollars)
- Total number of Unilever employees worldwide from 2003 to 2018 (in 1,000s)*
- Brand and marketing investment of Unilever worldwide from 2014 to 2018 (in million euros)
- Unilever's advertising spending in the United States from 2009 to 2017 (in billion U.S. dollars)
- Revenue of the Unilever Group worldwide from 2007 to 2018 (in million euros)
- Revenue of the Unilever Group worldwide from 2012 to 2024 (in billion U.S. dollars)*
- Revenue of the Unilever Group from 2011 to 2018, by region (in million euros)
- Global revenue of the Unilever Group from 2005 to 2018, by product segment (in million euros)
- Operating profit of the Unilever Group worldwide from 2007 to 2018 (in million euros)
- Global operating profit of the Unilever Group from 2011 to 2018, by product segment (in million euros)
- Unilever's antiperspirants and deodorants* market share worldwide from 2012 to 2024**
- Unilever's fabric care market share worldwide from 2012 to 2024
- Unilever's skin care and hair care market share worldwide from 2012 to 2024*
- Unilever's home care market share worldwide from 2012 to 2024*
- Unilever's oral care* market share worldwide from 2012 to 2024**
- Media perception of Unilever in the Netherlands in 2018, by characteristic*
- Value of Hindustan Unilever Limited net deferred tax across India from FY 2013 to FY 2019 (in billion Indian rupees)
- Hindustan Unilever Limited return on net worth across India from FY 2013 to FY 2019 (in Indian rupees)
- Value of Hindustan Unilever Limited profit after tax across India from FY 2013 to FY 2019 (in billion Indian rupees)
- Hindustan Unilever Limited share price in Bombay stock exchange (BSE) across India from FY 2013 to FY 2019 (in Indian rupees)
- Hindustan Unilever Limited earnings per share across India from FY 2013 to FY 2019 (in Indian rupees)
- Value of Hindustan Unilever Limited market capitalization across India from FY 2013 to FY 2019 (in trillion Indian rupees)
- Value of Hindustan Unilever Limited profit before tax across India from FY 2013 to FY 2019 (in billion Indian rupees)
- Value of Hindustan Unilever Limited contribution to exchequer across India from FY 2013 to FY 2018 (in billion Indian rupees)
- Value of Hindustan Unilever Limited investment across India from FY 2013 to FY 2019 (in billion Indian rupees)
- Value of Hindustan Unilever Limited current and non-current assets across India from FY 2013 to FY 2018 (in billion Indian rupees)
- Value of Hindustan Unilever Limited fixed assets across India from FY 2013 to FY 2019 (in billion Indian rupees)
- Value of Hindustan Unilever Limited reserves and surplus across India from FY 2013 to FY 2019 (in billion Indian rupees)
- Hindustan Unilever Limited dividend per share across India from FY 2013 to FY 2018 (in Indian rupees)
- Media perception of ABN AMRO in the Netherlands in 2018, by characteristic*
- Worldwide media perception* of the Dutch brand ING in 2018, by characteristic
- Perception of the business competence in Chile in 2017, by category
- Leading fast moving consumer goods brands ranked by consumer reach in Asturias (Spain) in 2014 (in million Consumer Reach Points*)
- Distribution of personnel of Paulig Group in 2018, by country
- FMCG brands adding the most shoppers worldwide in 2014 (in millions)*
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