This statistic shows the online reach of the brand Spotify in the Netherlands, either through a desktop, tablet or smartphone, from July 2017 to August 2020. Reach is defined as the percentage of visitors that visited specific content at least once during a certain period. The Netherlands has two different methods to measure online reach (in Dutch: bereik) of brands: GfK DAM and the "Nederlands Online Bereiksonderzoek" or NoBO. The numbers provided here are from the latter.
According to NoBO, Spotify had an online reach of 33.9 percent in the Netherlands in August 2020. This is an increase when compared to the same period one year before. It was estimated that the total number of Spotify users in the Netherlands was going to reach 6.2 million in the first quarter of 2018.
Monthly reach of Spotify in the Netherlands from July 2017 to August 2020, by device
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Verenigde Internet Exploitanten . (October 12, 2020). Monthly reach of Spotify in the Netherlands from July 2017 to August 2020, by device [Graph]. In Statista. Retrieved June 30, 2022, from https://www.statista.com/statistics/975524/monthly-reach-of-spotify-in-the-netherlands-by-device/
Verenigde Internet Exploitanten . "Monthly reach of Spotify in the Netherlands from July 2017 to August 2020, by device." Chart. October 12, 2020. Statista. Accessed June 30, 2022. https://www.statista.com/statistics/975524/monthly-reach-of-spotify-in-the-netherlands-by-device/
Verenigde Internet Exploitanten . (2020). Monthly reach of Spotify in the Netherlands from July 2017 to August 2020, by device. Statista. Statista Inc.. Accessed: June 30, 2022. https://www.statista.com/statistics/975524/monthly-reach-of-spotify-in-the-netherlands-by-device/
Verenigde Internet Exploitanten . "Monthly Reach of Spotify in The Netherlands from July 2017 to August 2020, by Device." Statista, Statista Inc., 12 Oct 2020, https://www.statista.com/statistics/975524/monthly-reach-of-spotify-in-the-netherlands-by-device/
Verenigde Internet Exploitanten , Monthly reach of Spotify in the Netherlands from July 2017 to August 2020, by device Statista, https://www.statista.com/statistics/975524/monthly-reach-of-spotify-in-the-netherlands-by-device/ (last visited June 30, 2022)
