Health and beauty advertising spending in the U.S. 2013-2017

The timeline shows advertising spending of health and beauty aids (HBA) in the United States from 2013 to 2017. The brands from this sector invested 9.55 billion U.S. dollars in measured media advertising in the United States in 2017, down four percent compared to previous year.

Health and beauty aids advertising spending in the United States from 2013 to 2017

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Sources

Release date

October 2018

Region

United States

Survey time period

2013 to 2017

Special properties

measured media only

Supplementary notes

Measured media includes: network TV, spot TV, Spanish-language network TV, cable TV networks, syndicated TV, consumer magazines, Sunday magazines, local magazines, Spanish-language magazines, business publications, national newspapers (New York Times, USA Today, Wall Street Journal), local newspapers, Spanish-language newspapers, network radio, national spot radio, local radio, cinema, internet display, paid search, online video and mobile web

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Statistics on "TV advertising in the U.S."

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