Italy: use of Fintech and Insurtech services 2017-2018

The graph presents the result of a survey about the use of Fintech & Insurtech services in Italy in 2017 and 2018. According to the results, the share of internet users in Italy who used at least one service provided by Fintech and Insurtech startups increased from 16 percent in 2017 to 25 percent in 2018.

Did you use Fintech & Insurtech services?*

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Release date

March 2019



Survey time period


Number of respondents

1,515 internet users**

Age group

18-74 years

Method of interview

Computer-assisted web interviews (CAWI)

Supplementary notes

* Fintech & Insurtech services surveyed include the following: mobile payments, P2P transfers, personal financial management, chatbot, smartphone withdrawal, PSD2, behavioral insurance, cryptocurrency trading, microfinance, instant loan, crowdfunding, P2P lending, smartphone accident management, robo-advisory and instant insurance.

** 2018 base: 1,515 internet users
2017 base: 1,510 internet users

The source does not provide information on the original wording used during the survey. Thus, the wording chosen for this statistic may differ slightly from the one in the survey.

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Statistics on "Alternative finance in Italy"

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