Statistics report on Amazon


This report presents insights and statistics on e-commerce provider It provides an overview of the company's financials as well as statistics on marketplace's sellers and online traffic. Detailed information regarding Amazon Prime usage can be found in the Amazon Prime report.

Table of contents


  • Basic Statistic Annual net sales of Amazon 2004-2022
  • Premium Statistic Amazon quarterly net sales revenue 2007-2023
  • Premium Forecast E-Commerce net sales from 2014 to 2022
  • Premium Statistic Amazon: brand value 2006-2022
  • Premium Statistic Number of employees 2007-2022
  • Premium Statistic Amazon: global ad spend 2014-2022
  • Premium Statistic Amazon's most expensive acquisitions 2022
  • Premium Statistic Number of patents granted to Amazon in the U.S. 2010-2022

Benchmarks and competitors

  • Premium Statistic Brand value of the most valuable brands worldwide 2023
  • Basic Statistic LTM gross margin of selected internet and online service company verticals 2022
  • Premium Statistic Revenue CAGR of selected online service company verticals 2020-2022
  • Premium Statistic Leading edible grocery online retailers worldwide 2021-2026, by sales
  • Basic Statistic Merchants where global shoppers made their latest cross-border purchase 2022
  • Premium Statistic Leading global online marketplaces 2022, by GMV
  • Basic Statistic Most visited multi-platform U.S. web properties 2023

Marketplace vs. direct sales

  • Premium Statistic Amazon: first- and third-party online sales value 2018-2027
  • Premium Statistic Amazon's chain retail sales value 2022, by business model
  • Premium Statistic Amazon third-party seller share 2007-2023
  • Premium Statistic Amazon third-party seller fulfillment methods 2022
  • Premium Statistic Amazon seller usage of other marketplaces 2022
  • Premium Statistic Expected growth of brand's revenue generated on Amazon 2022
  • Basic Statistic U.S. brands who want to expand 3P selling on the Amazon marketplace 2019-2022
  • Premium Statistic Value of Fulfilled-by-Amazon (FBA) fees 2020-2023, by weight

Retail segments

  • Premium Statistic Amazon: main categories based on sales share 2022-2027
  • Premium Statistic Amazon: categories with the largest net sales CAGR 2022-2027
  • Premium Statistic Amazon global net sales value 2021-2026, by category
  • Premium Statistic Main Amazon product categories for small and medium-sized business (SMB) sellers 2022
  • Premium Statistic Median price change on Amazon in the U.S. 2021-2022, by category
  • Premium Statistic Amazon physical store sales worldwide Q4 2019-Q4 2022

Online traffic

  • Premium Statistic Fastest growing e-commerce websites worldwide 2022
  • Basic Statistic Total global visitor traffic to 2022-2023
  • Premium Statistic Number of visits to worldwide 2023, by source
  • Premium Statistic Social media traffic referrers to 2023
  • Premium Statistic Main call-to-action on ads descriptions 2022
  • Premium Statistic Most searched branded products on Amazon in the U.S. 2022

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