E-commerce in Denmark

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Statista Dossier about e-commerce in Denmark

This dossier gives an overview on the e-commerce industry in Denmark. It presents e-commerce key figures and gives an understanding of the market's growth and development. It also includes information on consumer trends, payment and delivery options, as well as overview of the companies within the branch.

Table of contents

  • 1. Market overview

    • B2C e-commerce sales in Denmark 2009-2019

    • B2C e-commerce sales increase in Denmark 2010-2019

    • Number of online purchases in Denmark 2011-2019

    • Distribution of consumers' online purchases, retailer's region in Denmark 2017-2020

    • Local e-commerce sales in Denmark 2012-2019

    • Distribution of online spend in Denmark 2019, by category

  • 2. Cross-border trade

    • E-commerce foreign sales in Denmark 2012-2019

    • Foreign B2C e-commerce sales growth in Denmark 2013-2019

    • Countries from which online shoppers purchase in Denmark 2019

    • Distribution of online purchases, by region of retailer and gender in Denmark 2020

    • Reasons to shop in foreign online shops among Danish consumers 2020

  • 3. Consumption

    • Online shopping reasons in Denmark 2020

    • Online shopping frequency in Denmark 2020

    • Share of online shoppers in Denmark 2016-2019, by age group

    • Online shoppers in Denmark 2020, by region

    • Researching products before online purchase in Denmark 2015-2019

    • Share of promoters/detractors of online shopping in Denmark 2019, by category

    • Expectations of future online shopping frequency among consumers in Denmark 2020

  • 4. Payment

    • Leading payment methods for online shopping in Denmark 2020

    • Payment cards used for purchasing online in Denmark 2020

    • Digital payment usage in Denmark 2019

    • Average carrier billing transaction value in Denmark 2019-2020

  • 5. Delivery

    • Delivery methods for goods purchased online in Denmark 2016-2020

    • Preferred delivery locations in Denmark 2019

    • Most important delivery factors for online purchases in the Nordics 2020

    • Preferred maximum delivery time in the Nordics 2020

  • 6. Companies

    • Companies which sell online in Denmark 2009-2019

    • Companies which sell online in Denmark 2019, by industry

    • Companies which sell online in Denmark 2012-2019, by size

    • COVID-19 impact on e-commerce enterprises in Denmark 2020

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