Mobile video worldwide

Statistics report about global mobile video usage

Mobile video worldwide

This report includes statistical information about mobile video trends and usage worldwide. It gives insights on the most popular video apps worldwide, as well as focus on the mobile consumption of three different video categories: video-on-demand, online video, and social video.

Table of contents

Overview

8
  • Basic Statistic Global cellular data traffic used for apps 2024, by category
  • Premium Statistic Global mobile data traffic H2 2021, by platform
  • Premium Statistic Video streaming time worldwide 2022, by region and device
  • Premium Statistic Global and North American time spent watching video streaming Q2 2022 , by device
  • Premium Statistic Annual growth in time spent watching video streaming on mobile Q2 2022 , by device
  • Premium Statistic Screens for SVOD streaming in the U.S. and Canada 2023
  • Basic Statistic Share of app user engagement worldwide 2020-2022, by category
  • Premium Statistic Global Apple App Store app revenue share 2021-2027, by category

Benchmarks

6
  • Premium Statistic Most valuable media & entertainment brands worldwide 2023
  • Basic Statistic Global social networks ranked by number of users 2024
  • Basic Statistic Leading video apps worldwide 2023, by downloads
  • Basic Statistic Most downloaded entertainment and streaming apps worldwide 2022
  • Premium Statistic Entertainment apps global average revenue per user 2022
  • Premium Statistic Leading video apps used by children in the U.S. 2023

Mobile video on-demand

5
  • Premium Statistic VOD global device share 2021-2022
  • Premium Statistic VOD consumption time worldwide 2021-2022, by device
  • Premium Statistic Awareness and download intent for selected video apps among U.S. consumers 2023
  • Basic Statistic Netflix IAP revenues as of Q4 2023
  • Premium Statistic Monthly active users of leading online video apps in China 2023

Online video platforms

8
  • Basic Statistic Growth of YouTube iOS downloads worldwide Q2 2022, by country
  • Premium Statistic YouTube iOS revenue in leading markets Q2 2023
  • Basic Statistic Growth of YouTube Google Play downloads worldwide Q2 2022, by country
  • Premium Statistic YouTube app user engagement in selected markets 2023
  • Basic Statistic Downloads of YouTube Kids mobile app worldwide 2016-2023
  • Basic Statistic Leading markets for Twitch mobile app installs 2023
  • Premium Statistic Bilibili's average monthly paying users Q4 2018-Q4 2022
  • Basic Statistic Downloads of Vimeo mobile app worldwide and in the U.S. 2015-2023

Social video apps

8
  • Basic Statistic YouTube Shorts: global logged in monthly users 2022-2023
  • Basic Statistic YouTube Shorts: daily views 2023
  • Basic Statistic Selected social video and photo app global downloads 2020-2023
  • Premium Statistic Instagram: global content performance 2022, by type
  • Basic Statistic TikTok: number of global users 2020-2025
  • Premium Statistic Countries with the most TikTok users 2024
  • Premium Statistic TikTok user engagement in selected markets 2020-2022
  • Premium Statistic Monthly active users of leading short video apps in China 2023

Spotlight: monetization

8
  • Premium Statistic Subscription model adoption in selected app categories 2023
  • Premium Statistic Global mobile app spending increase in selected categories 2022-2023
  • Premium Statistic Global YouTube advertising revenues 2017-2023
  • Basic Statistic YouTube IAP revenues 2024, by region
  • Basic Statistic Netflix IAP revenues as of Q4 2023
  • Premium Statistic Most popular TikTok users worldwide 2024
  • Premium Statistic GMV of live streaming shopping on Douyin in China 2018-2022
  • Premium Statistic Average ad revenue per brand advertiser of Chinese video platform iQIYI 2017-2022

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