Online video in the United Kingdom (UK)

Statistics report about online video viewing in the United Kingdom (UK)

Online video in the United Kingdom (UK)

This report presents insights and statistics on online video usage, highlighting online video consumption in the United Kingdom. It gives information on the most popular online video content properties, online video consumption trends, as well as chapters on social video platforms YouTube, Twitch, and TikTok. See the report on video-on-demand in the United Kingdom for a complete outlook.

Table of contents

Overview

4
  • Premium Forecast Drivers of digital video or audio content purchases in the UK 2024
  • Premium Forecast Digital video purchases in the UK 2024
  • Premium Statistic Average daily media use time in the United Kingdom (UK) 2023
  • Premium Forecast Most used devices for digital videos in the UK 2023

Platform benchmarks

8
  • Premium Statistic UK: most popular video platforms for intent users 2023
  • Premium Statistic UK leading video content type Q3 2023, by usage reach
  • Basic Statistic Leading video streaming websites in the UK 2023, based on visit share
  • Premium Statistic Consumers' AVOD/FAST viewing devices in the UK 2023
  • Premium Statistic UK leading iPhone entertainment apps 2024, by downloads
  • Premium Statistic Great Britain leading iPad entertainment apps 2022, by daily active users (DAU)
  • Premium Statistic UK: most popular video platforms for live content 2023
  • Premium Statistic Leading video apps used by children in the UK 2023

User engagement

5
  • Premium Statistic Daily time spent with video streaming and social media platforms UK 2023
  • Basic Statistic UK: frequency of watching social video content 2023, by platform
  • Basic Statistic UK: most used social media platforms for video consumption 2023, by gender
  • Basic Statistic UK: most used social media platforms for video consumption 2023, by age group
  • Premium Statistic UK children daily time on video apps 2023

Video streaming on-demand

6
  • Premium Statistic Digital Market Outlook: users of video-on-demand in the UK 2017-2027, by type
  • Premium Statistic Revenue growth of video-on-demand in the UK 2018-2027
  • Premium Statistic Number of Netflix, Amazon Prime, NowTV, Disney+ titles in the UK 2024, by type
  • Premium Statistic Number of subscription video on demand (SVOD) households in the UK 2014-2024
  • Premium Statistic Netflix's household take-up in the United Kingdom (UK) quarterly 2014-2024
  • Premium Statistic Amazon Prime Video households in the United Kingdom (UK) quarterly 2014-2024

YouTube

5
  • Premium Forecast YouTube brand profile in the UK 2023
  • Premium Statistic YouTube: share of social network website visits in the United Kingdom (UK) 2018-2024
  • Premium Statistic UK: YouTube users 2023, by age
  • Basic Statistic Leading YouTube search queries in the UK 2023
  • Basic Statistic UK downloads of YouTube Kids mobile app 2015-2023

Twitch

4
  • Premium Forecast Twitch brand profile in the UK 2023
  • Basic Statistic UK: Twitch app downloads 2015-2023
  • Premium Statistic UK: Twitch usage 2024, by gender
  • Premium Statistic UK: Twitch usage 2024, by age group

TikTok

5
  • Premium Forecast TikTok brand profile in the UK 2023
  • Basic Statistic UK most popular TikTok videos 2023, by views
  • Basic Statistic Leading new TikTok creators in the UK 2023, by number of followers
  • Premium Statistic UK: TikTok usage 2024, by age
  • Premium Statistic TikTok: distribution of UK audiences 2024, by gender

Spotlight: online video advertising

5
  • Premium Statistic Time spent with video advertising in the UK 2022-2023
  • Premium Forecast Ad spending of the video advertising industry in the UK 2019-2028
  • Premium Statistic Digital video advertising spending in the UK 2011-2023
  • Premium Forecast Digital Market Outlook: video ad revenue per internet user UK 2019-2028, by device
  • Premium Statistic Digital video ad spend in Northern Ireland 2019-2024

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